Your Guide To Pinterest Trends
Pinterest is where trends are born before they ever hit your feed everywhere else. If you learn to spot the aesthetics that are climbing and pin into them early, you ride the wave instead of chasing it. Here is the exact way I read Pinterest trends and turn them into boards that pull steady search traffic.
Trends are a traffic shortcut
Pinterest predicts
Aesthetics show up here first, so you can pin before a trend peaks.
Search demand is visible
Rising keywords tell you exactly what people are about to want.
Early movers rank
Pin into a trend while it is climbing and you own the search before the crowd.
How to spot and ride a Pinterest trend
The steps I run to turn a rising aesthetic into boards that keep working.
Watch what is climbing
Scan Pinterest for aesthetics gaining momentum, not ones already everywhere.
Check the keyword spike
Use PinClicks to confirm real search demand behind the trend.
Match it to your niche
Pick the angle of the trend that actually fits what you publish.
Build a focused board
Create a board around the aesthetic with a keyword-rich name and description.
Design pins in the vibe
Make fresh pins that visually match the mood people are searching for.
Schedule and stay steady
Use Tailwind to drip pins so the board keeps feeding while the trend rises.
Free: The Ballen Pinterest Method
My no-followers-needed Pinterest workflow in one short PDF — how I turn Pinterest search traffic into product sales.
“You do not chase Pinterest trends. You spot them early, pin into them, and let the search traffic come to you.“
— Lori Ballen
Want help turning this into a real income stream?
In group coaching I walk you through the systems I use to build a steady creator business, step by step, without the hustle-culture noise.
The tools I use
Some of the links below are affiliate links — if you sign up or buy through them I may earn a commission at no extra cost to you. I only ever share tools I actually use.
Tailwind
Smart Pins, Ghostwriter, and bulk scheduling automate fresh pins and keyword-rich copy for you.
Keep building the business

Pinterest Power Stack
Turn one post into many pins that each drive their own traffic and sales.

Content to Commissions
Turn helpful content into affiliate income that keeps paying.
Loved this? Pin it.
Hover the image and tap the Pinterest Save button to keep this on one of your boards.

Learn to read Pinterest trends early, pin into them fast, and let the search traffic build for months.
Join group coaching at Ballen Academy →
Not ready to coach yet? Get Letters from Lori — my field notes on building a business that earns for the long haul.
Hey there! Just a quick heads-up: some of the links on this site are affiliate links, meaning I may earn a small commission if you make a purchase (including through the Amazon Associates program), at no extra cost to you. Occasionally, products featured here are gifted by brands.
I also use AI tools to help research and create content for you! While I love sharing strategies to help you succeed, please remember that everyone's journey is unique—individual results vary, and there are no guarantees. Thanks so much for stopping by!


