When you embed a video on your website, you increase visitor interaction, time on site, and add value. These are all positive signals for the search engines! Here’s how you do it.
In this guide, you’ll learn how to use the Facebook retargeting pixel to market to customers that have been on your website. You can choose to market those that visited one page but not another, or a particular page.
I did a quick poll of my friends and followers on Facebook. I asked them if they were to attend an interview of someone they wanted to learn from, would they rather watch it on video, read it on a blog, or listen on a podcast. There was a clear majority winner.
I’ll admit that when I see a 3D photo on Facebook in my news feed, I pause. I’m surprised how many of us are not using this cool feature yet. Part of the reason is that it’s not obvious how to post a 3D photo on Facebook. Here are the steps.
The Truth Most real estate agents are not earning more than an administrative professional would make. That’s sad, and it’s true. This article will give you the math and general idea answering the question of how much does a real estate agent make. According to the National Association of REALTORS, The median (average excluding highest […]
We all want to help more people digest our content. There more ways we publish, the more ways they can enjoy it. But you might ask, should I upload my podcast to Youtube?
On June 20th, I’m hosting a 2-hour webinar on how to build and grow a WordPress Website. My websites drive all of my brands. These websites can be used for real estate, coaching, affiliate income, a lifestyle blog, to sell a product and so on. I’ll cover domain names, hosting, themes, functionality, creating content and […]
If you are using SEMrush, you’ll want to set up website projects to perform regular maintenance and tracking on your websites. Besides SEO audits, projects can give you more insight on your page ranking on Google. You’ll want to set up your free Google Analytics and Google Search Console and Add them to SEMrush. In this video, I show you how.
The call to action is defined as an instruction to aiming to incite an instant response from the target audience. They include “call now” or “click here” it leads the reader to take some action.
Let’s now look examples of good call to actions found in real estate blogs or website.
It’s said that the average agent manually dialing can make about 30 calls in an hour, and can increase that by up to 3 times with a real estate autodialer.
While SEO has certainly changed and Google has gotten much smarter at determining what a web page is about, there can still be a lot of value in keyword research. The best keyword research tool varies from person to person.
Hi, I’m Las Vegas Lori Ballen, a fellow KW agent. Here is the training video on how to run FB ads in Command.
E-mail is not dead. My businesses still benefit from gaining subscribers and building e-mail lists and campaigns that interest the visitor. From real estate to online courses to shampoo sales, there is still a great business with e-mail campaigns. Here’s a list of the best e-mail software for this year. Sort by popularity, AutoResponders, if this then that strategies, CRM and more.
I’ve been building websites for years. As a blogger and 6-figure affiliate marketer, the website I use matters. Today, I’ll compare WordPress vs. Squarespace although, in my opinion, they are very different platforms. Set Up Squarespace for sure is going to be easier to set up if you are using the DIY method. That being […]
If you are looking to build a course to sell online, finding a platform that works for you is essential. In this guide, we will compare 3-course platforms and show Teachable vs. Kajabi vs. Thinkific course platforms.
I’m sure it’s coming, the ability to edit lead sources and add lead sources in KW Command. For now, here’s a simple workaround using Google sheets and an import.
You can easily delete an app from your Mac computer that you are not using by using finder and moving to trash. Easy.
I am blown away by the traffic I’m generating to my websites through Pinterest. I had no idea what I was missing until I began pinning my videos and blogs to boards working on getting shares and ranking pins. Here is a tutorial on setting up your Pinterest for Business Account. Be sure to check out the magic of Tailwind for Pinterest as well! Those tribes are incredible!
I didn’t know I was going to make money on my real estate agent website outside of real estate sales. I was building a website to grow my real estate business and suddenly I was able to monetize all of that work in other ways. Now, I can teach you how to monetize your real estate agent website.
E-mail is certainly not dead. The gloom and doom of digital change are preached often. Here’s a Free Mini-course on how to grow your e-mail list. I can tell you first hand that e-mail is still a huge part of a marketing plan. Of course, the segmenting audiences, and creating the right message for the […]
There are many free WordPress themes to choose from. And free can be just fine when you are building your WordPress website from scratch. Later though, you’ll realize that a paid theme will add ease and improved functionality for a generally low price. In fact, you can build your website with WPEngine and access a suite of popular Studiopress themes for one low price.
In this video, Dustini Nulf shares how he generates 200 real estate leads in a month from Craigslist. Hi! I’m Lori Ballen owner of Lori Ballen Team in Las Vegas [BallenVegas]. I generate all of my real estate leads online. I enjoy featuring videos and training from fellow agents that figure out how to rock a particular area of lead generation.
When it comes to ranking on the search engines, learning Google’s E-A-T rating will help. No matter what, better content creates higher rankings.
Your blog is invisible to the world until it’s found. There are many ways to generate traffic to your blog or website, but you should focus heavily on a few.
Blogging is a strategy built around content marketing. In the old days, blogging was a digest somewhat like a Diary. What is a Real Estate Blog? Lori Ballen Is A Real Estate Agent with a team at Keller Williams Realty serving Las Vegas, Henderson, and North Las Vegas. Her business is completely driven by web […]
Learn how to build an email list for nurturing your leads using the AWeber email marketing tool.
Getting started in real estate, or growing in real estate takes a special focus on generating real estate leads. Those that grow substantially are the agents that have the leads. While earning in is suggested (sphere of influence, open houses, calling expireds, networking) etc., sometimes buying real estate leads has its place.
Hashtags are important on many social networks, especially Instagram. People have automatic settings to follow certain hashtags or find people to follow using hashtags.
This video is a must watch for anyone who is publishing on youtube with a goal to generate traffic, leads, sales, monetization or affiliate income. It’s amazing to find out that your video call to action is wrong. There really aren’t “viral” videos so much anymore. Most “viral” videos are really promoted and influencer targeted. […]
In this video, you will learn how to get followers on Instagram with a new niche profile. In the first 7 days, I gained over 50 followers. Day 8, I had more than doubled my existing follower count putting me in the hundreds. Here’s how I did it.
I tried the new SEMrush On-Page SEO checker and rose 7 positions on Google for 5 pages, overnight! Ranking on the search engines is a combination of guesswork and science proven methods, although it’s constantly changing. Even what’s proven is subject to change quickly. In today’s video, I want to talk about SEMrush’s On-Page SEO Checker. […]
Are business planning applications and tools for the New Year really necessary? Well, if you want your business to have the best opportunity of succeeding, a well-written business plan is the way to go.
There is no need to submit your new blog post or page to Google everytime you blog once you are publishing enough content that Google crawls your site frequently. Until then, it’s a good idea to submit your new blog to Google for indexing. Here’s how:
My name is Lori Ballen and I’m a Keller Williams real estate agent. I am not hired or trained by KW. I teach and train on my own methods and how I use technology to run my businesses, in this case, my Las Vegas real estate business. How to Log In To log into KW […]
The Foodie Pro WordPress theme is one of the most popular themes for food blogs. It offers a She’s sleek minimalist approach with a clean design with robust features. It’s a Genesis theme favored for its flexibility. Theme Pro requires genesis framework. Customize the theme’s colors, images, and content easily with the theme customizer and […]
In this video, I’ll give you my honest review of listings to leads real estate marketing software for 2019.
In this top internet marketing training, learn strategies for lead captivation, conversion, and cultivation to take your business to the next leve.
Lori Ballen is a blogger, teacher, and entrepreneur. She Specializes in content marketing to generate traffic to a website, video, blog, landing page or offer. Lori prides herself on the fact that she has 7 main streams of income which helps her stay diversified. These streams are: Las Vegas Real Estate, Keto for Weight Loss, […]
In this video, Lori Ballen, Creator of The Ballen Method To Marketing will show you how to add a simple WordPress plugin that will allow all external links to open in a new tab or window.
Learn how to schedule Instagram posts to keep the engagement on your profile going, even if you aren’t available to post all the time.
When you’re building an online course website, you want to make sure you’re including interactive elements for your members. Here’s how you can create interactive YouTube videos to increase member interaction.
Pinterest is a tool that many bloggers, affiliate marketers, and businesses are using to boost their traffic and sales. The key is learning how to get followers on Pinterest so that you can convert them into business. In this tutorial, you’ll learn exactly how to do that using the Tailwind tool. How to Pin an […]
When you hear the Youtube “Gurus” talk about how to make money on youtube, and how they make thousands each month on Youtube or hundred’s of thousands per year, they are generally including several ways their channel earns income, not just from ads. So how much money CAN you make on Youtube? In this article, […]
Recently, Facebook rolled out Campaign Budget Optimization. Now, you can set your budget optimization at the campaign level rather than the ad set level. It’s said that this will replace ad set budgets altogether. Here’s how to use it.
In this Teachable tutorial video, you’ll learn how only have your related videos appear when embedding a video into your online course platform.
In this Teachable tutorial video, you’ll learn how to set up your primary home page on your online course website.
In this Teachable tutorial video, you’ll learn how to customize your navigation bar for both your existing members, as well as potential new members.
In this Teachable tutorial video, you will learn how you can track the traffic of your course website as well as your top accessed courses by embedding a tracking code onto your online course website.
In this Teachable tutorial video, you’ll learn how to create upsells on the thank you pages for one of your Teachable online courses.
In this Teachable tutorial video, you’ll learn how to create coupons to discount your Teachable online courses for potential clients.