Girl with a hat and moto jacket is holding a cell phone while walking down the street. She is smiling. There is a search bar showing on the image that has the letters that make the words online marketing

Real Estate Lead Generation Tools

Lori Ballen, Real Esate Agent, Marketer, Speaker, Keto Coach shows the tools she uses every day in her marketing stack.

Lori Ballen, Real Estate Team Owner, has a speech bubble saying "Hi" plus her website and the words HOW TO HIRE A VIRTUAL PROFESSIONAL

How To Hire A Virtual Assistant [Professional]

If you have never hired a virtual assistant, this blog is for you. If you want to improve the hiring process, this blog is for you. If you ever, might need to hire help, this blog is for you.

Man with glasses looks like he is in business attire with a white shirt and black tie. He is in the back of a car which could be a lyft or uber rideshare

Rideshare Standards of Service and Expectations

I had no idea that I would start such a debate when I asked this question on Facebook about my LYFT driver who didn’t get out of the car to help me get my bag out of the trunk on rainy day.

person is sitting with a mobile phone is his hands, banner reads top 3 strategies to triple lead value

3 Strategies to Triple Lead Value

In this video, Ryan Deiss shares 3 strategies he has used to triple the lead value of his leads at Digital Marketer. This is a Facebook Live Video from the Affiliate Marketing Summit in Las Vegas, 2019. Find my commentary and take aways below.

Frequently Asked Questions About Yoast

In this Video, Yoast answers FAQS related to search engine optimization (SEO). In order to help you learn better, I follow each with my commentary, experience and observations as a digital marketing strategist working in many niches.

Get Leads is in various colors against a background of technology bricks

The definitive Guide to Buying Real Estate Leads

Getting started in real estate, or growing in real estate takes a special focus on generating real estate leads. Those that grow substantially are the agents that have the leads. While earning in is suggested (sphere of influence, open houses, calling expireds, networking) etc., sometimes buying real estate leads has its place.

The 5 Year Plan

I keep comparing where I was 1 year ago today to where I am now because of the 50-pound weight loss. I’ve been doing it all wrong! This pic popped up in my Timehop today and I had to step back and take a look at this past 5 years from when that photo was taken.

When Did I Stop Making Progress with my Goals?

With most goals, We start off with great initiative. We have momentum. We take massive action. Over time, the momentum fades. The discipline weakens. The desire is still strong, the activities are weak.

Watch Me Rank On Google

This is a great video playlist for anyone wanting to learn what it takes today to rank on Google. You get to watch the creative process as well as the implementation and then measure results along with us.

25 Digital Content Marketing Tools Every Marketer Must Have

Blogging, Video, Email and Social Posts are all examples of content marketing. With so much content coming at us every second of the day, it’s important to rise above the noise. These 25 digital content marketing tools are a must-have for every marketer.

Best Call to Action Examples for Real Estate Agents

The call to action is defined as an instruction to aiming to incite an instant response from the target audience. They include “call now” or “click here” it leads the reader to take some action.

Let’s now look examples of good call to actions found in real estate blogs or website.

A circle with lori ballen's face and name next to a download icon and the words can we download our referrals from the kelle app

Can We Download KW Referrals to a Spreadsheet?

In this video, Lori Ballen, an agent with Keller Williams in Las Vegas and owner of Ballen Brands, a real estate marketing company, shows you how to download contacts to a csv file from KWcommand and answers the question “Can We Download Our KW Referrals?”

Banner reads How to Find Previous Facebook Posts Using the Search Feature and is next to a facebook icon and a search bar

How to Find Previous Facebook Posts Using the Search Feature

Today I’m going to be showing you how to use the Facebook search feature to find a post or picture that was published recently or in the past. This is useful for times when you want to dig up an old post that you or someone that you know published and you don’t want to go sifting through all of the other content just to find it.

Sibling DNA Differences

Why Don’t I Have The Same DNA As My Brother?

What many people don’t understand is that DNA does not pass evenly to children. This Video and Post can help you understand how DNA passes to children creating a different in siblings

Hate Crimes, 20 Years Later

While I may not understand all of the gender equality language the new generation is using including the “pronouns”, their statement of not wanting to be labeled does make sense, especially where it comes to not wanting to be put in a “box”.

It was 2 Years Ago

For me, I struggled with 2 things the most. The first was that my life was a lie because everything I worked for and lived for was now gone and meant nothing, other than my kids of course, and the 2nd was that my future scared the SH** out of me.

laptop computer shows person typing on keywboard and screen has a real estate agent website open

The Best Real Estate Agent Website for 2018? [Get the List]

This article will do everything from break down a real estate agent website and what it should have before and after it’s built, what’s important to Google and more importantly, to the customer, and which vendors are providing the best real estate agent website this year.

how to run google ads is on a banner with the words sneak peek and a girl peeking around the corner

How To Place A Google Ad in KW Command

In this short video, Las Vegas Lori (Ballen) will take you through the steps to posting a google ad inside of your KW Command Center. Early roll out has gone to leadership, labs, and mega camp attendees. 

Gina Waterfield is sitting ona boat in very casual clothes, a bandana and sunglasses reflecting her show up as you are look

Show Up, Whoever You Are

I saw this amazing Facebook post by my friend Gina Waterfield. Her writing style is captivating and real. She speaks from her authentic self.  This piece spoke to me as I’m sure it will you. Enjoy.

Keller Williams Agents, Here's how to add a local insight to KELLE. We were told at Megacamp that agents will appear HIGHER in the referral directory based on additions!  

How To Add A Local Insight To Kelle

Keller Williams Agents, Here’s how to add a local insight to KELLE. We were told at Megacamp that agents will appear HIGHER in the referral directory based on additions!  

Lori Ballen Realtor has a ribbon with her name on it next the words KW technology and Kelle, AI app for real estate agents and qr code to scan for las vegas referrals

Kelle app

Kelle is an app created by Keller Williams and Josh Team. She’s a “personal assistant” for the real estate agent. The download is now available. 

How To Create a Kelle SNAP

How To Create a SNAP on KELLE

Learn How to use KELLE to create a SNAP of a zip code. This creates an instant market snapshot to use with buyers, sellers, and customers.

Time and Money Ben Kinney and Christopher Suarez notes by Lori Ballen

Time and Money is a seminar created by Ben Kinney and Christopher Saurez, 2 icons in the real estate industry. The seminar is designed to teach you how to make the best use of your time and money.

Notes by Lori Ballen, Las Vegas Real Estate Agent. Please attend a live event near you in the future. There is nothing quite like sitting in the room during an event like this.

Chris Suarez has built a solid reputation — and an empire — by executing the models and systems found in Gary Keller’s Millionaire Real Estate Agent. Not only is he considered a true “MREA agent,” one who nets more than $1 million a year, he has also used the book as the foundation to expand his business into 30 cities across nine states and two countries. He is building a strong team culture through coaching, consulting, collaborating, and commitment. He is passionate about empowering others to build huge real estate businesses while still living “Xperiential” lives. The result, Xperience Real Estate partners are achieving record-breaking per agent productivity.

Ben Kinney is an entrepreneur, professional speaker, author, real estate agent, and owner of multiple real estate franchises with Keller Williams that started in Bellingham, WA and now operates across the USA, Canada, and the U.K

Lessons from Childhood

Chris was born and raised in New York.  Chris said his Dad grew up, went to school, work at Xerox and then retire. He worked there for 50 + years. His dad raised a family of 5. In year 5 and year 45, he made the same amount of money. 

Chris remembers one family vacation to Disney World. His parents saved box tops of cereal cartons to go to Disney World. They stayed at the Swamp Fox In, he said.

Chris was 8 and journaled about how amazing the hotel was. They walked to Dominos to get pizza. Chris thought the shag carpet was pure luxury. It was the families’ first big vacation. The lack of “extras” didn’t matter. It was about the experience.

Chris learned from his Dad that he would never make a million dollars. His Dad told him to forget about that, because he would never make a million dollars. Yet year 2, in real estate, he made 1 million.

After Chris was grown and married with kids and financially stable, he invited his parents to Spain and they declined based on issues from being older and having surgeries. Chris decided then that this was unacceptable.

He didn’t want to work his whole life for retirement just to discover that he couldn’t enjoy life once he retired.

He then set out to find how to live before it was too late to do so.

Read more “Time and Money Ben Kinney and Christopher Suarez notes by Lori Ballen”

Learn How to Get More Real Estate Leads

Step by Step List on How to Improve your Content Strategy

How to Measure and Improve your Website’s Content

Here’s a “How To”, step by step List by Lori Ballen on how to measure and improve your website’s content. Content is an Asset. When you know how to track and measure it, you’ll know how to improve it. 

Young Man and Women stand in front of what looks like a team. They are folding their arms and confident

How To Build A Real Estate Team

Learn How To Build a Real Estate Team from a top agent who has failed forward while building, as most of us do. Complete Guide To Success.

Lori Ballen

Lori Ballen is an owner of a real estate agent business in Las Vegas, NV. She owns Ballen Brands, a wordpress website company, and is a Keto Coach.

The Best Real Estate Auto Dialer [Video]

It’s said that the average agent manually dialing can make about 30 calls in an hour, and can increase that by up to 3 times with a real estate autodialer. 

Lori Ballen is smiling on the left side of the image and on the right it says how to start a business overnight and in your pajamas

How to Start A Business

Learn from personal experience, how to start a new business, overnight, or in a weekend, and have it be profitable following Lori Ballen’s steps to starting a business.

One Thing Monthly Goals

Happy New Month of Goals! I’ve got my one thing focus for each area in July. This helps me focus each month while juggling many things. When we focus on what ONE thing is most important, we have clarity in how we invest our time.