YouTube is a social media platform and search engine that has been sweeping the nation for years. This leaves many people wondering, “What is YouTube?” We’ve broken it down for you below.
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- What is YouTube?
- Who Created YouTube?
- When was YouTube Founded?
- How Did YouTube Get Created?
- Who was the First Person on YouTube?
- What is the Purpose of YouTube?
- What Can YouTube Be Used For?
- What are YouTube Channels?
- Is YouTube a Social Media Platform?
- Is YouTube a Search Engine?
- Is YouTube Bigger Than Google?
- Is YouTube Important For Marketing?
- Do You Get Charged For Watching YouTube?
What is YouTube?
YouTube is an American video sharing service based at San Bruno in California. Users can watch, comment, share like as well as upload their own videos.
The video website can be accessed on various devices such as tablets, computers, mobile phones, and laptops. Millions of different types of videos have been uploaded and shared on YouTube.
Examples of such videos include; movie trailers, music videos, documentaries, recipes, dance choreographies, fashion-related shows, comedy shows, business-related videos and much more.
YouTube offers a few services to its users such as allowing them to rummage for and watch videos. There are myriads of ways people can find what they prefer to watch on YouTube.
Such strategies include; searching for videos in categories, browsing via keyword phrases, filtering results by popularity and date, or by viewing the charts ranking the most voguish videos.
Users can also create their own YouTube channels and upload videos to their personal accounts. Users can like, share, comment or follow other users and YouTube channels.
Lastly, it allows the users to create playlists to organize or manage videos including group videos. YouTube enables one to make playlists by providing the option for saving videos.
Therefore, the video site accords users the opportunity to watch many videos considering the substantial available content.
Teenagers and young adults are the predominant groups using the service for various reasons. On the plus side, this video service is age restricted and kids below 18 years can only access with parental consent.
In Ireland, the new E.U general Data Protection Regulation set 16 years as the Digital Age of Consent. Children below 16 years are not authorized to access the platform in Ireland.
These rules are meant to protect children as well as assist parents in monitoring their kids’ online activities. YouTube has more than a billion users and some of the footage uploaded might not be appropriate for children.
Parents can safeguard their kids by setting up parental controls, managing privacy settings, using safety modes or disabling the comments section especially to prevent cyberbullying. The site confers all the options mentioned to protect users particularly kids.
However, a new version of YouTube was launched for kids aged 3-8 years old. Parents can help their children look for exciting shows to enjoy.
Who Created YouTube?
YouTube was initiated by three former employees of PayPal. They are Chad Hurley, Jawed Karim,
Before joining PayPal, Chad pursed design and graduated with a bachelor’s degree in fine art. Mr. Hurley studied at the Indiana University of Pennsylvania.
Hurley thrived at PayPal having even designed PayPal’s trademark logo, establishing MixBit with Chen and investing in several important sports team.
Steve Chen was born in Taiwan in 1978. Steve relocated to the United States when he was 15 years old. Chen pursued computer science and graduated from the University of Illinois.
After school, the YouTube co-founder joined PayPal where he met Jawed and Chad.
In 2013, Steve and Chad launched MixBit which is a smartphone video editing enterprise. Currently, Steve works at GV which was formerly known as Google Ventures. GV is a company whose focal point is on technology companies.
Lastly, Jawed Karim, the third co-founder of YouTube was born in 1979. Jawed also took an advanced degree at the University of Stanford.
Originally, the three had set YouTube’s headquarters above a Japanese restaurant and Pizzeria located in San Mateo in California.
The trio became millionaires after selling YouTube to the search engine Google.
When was YouTube Founded?
YouTube was initiated and launched more than a decade ago on February 14, 2005. It started as an angel-funded venture working from a temporary office in a garage.
The same year in November, Sequoia Capital invested an inceptive $3.5 million and the firm’s partner, Roelof Botha joined YouTube’s board of directors. Sequoia and Artis Capital Management added $8 million as an investment in April 2006.
YouTube experienced massive growth in 2006 becoming the fastest growing websites on the World Wide Web.
At the time, it had over 65000 new video uploads with an average of 100 million views per day. YouTube was designated as the fifth most popular site on Alexa. It even surpassed MySpace’s rate of growth.
In June 2006, YouTube forged a relationship with NBC by entering into a marketing and advertising partnership with the company. The same year, YouTube announced that Google would be purchasing it at the agreed value of $1.65 billion.
The transaction was completed on November 13, 2006, representing Google’s second-biggest acquisition then. Since then YouTube continued to expand and gain more popularity worldwide.
Chad Hurley accumulated over $395 million worth of profits while Steve Chen made over $326 million in 2010.
How Did YouTube Get Created?
In 2014, an incident occurred at the Super Bowl event. Janet Jackson and Justin Timberlake’s music performance video became a sensation after Janet’s Wardrobe malfunctioned.
Jawed Karim felt frustrated when he couldn’t find the video clip online. The idea to create YouTube was inspired by the fact that Karim felt the need to invent a website where people could watch and share videos.
Chad and Steve also stated that the initial idea for YouTube was to be an online dating service. However, the plan did not succeed and the online dating objective was discarded.
The three also wanted a platform where they could share personal videos. The need to have a video sharing website prompted the creation of YouTube.
Today, people can watch and share any kinds of videos via YouTube and it is the second most popular website in the globe.
Who was the First Person on YouTube?
The first person on YouTube was the website’s co-founder Jawed Karim. The video he uploaded was referred to as Me at the Zoo.
The clip was uploaded on April 23, 2005, which featured Karim in front of elephants. The video was taken by Yakov Lapitsky at the San Diego Zoo and lasted for only nineteen seconds.
Me at the Zoo was perceived differently by different people. The clip has accumulated many views over the years and as of January 21, 2019, it reached over 60 million views.
Nonetheless, the first video to receive one million views on YouTube was a Nike advertisement featuring the esteemed football star, Ronaldinho. The video hit one million views in November 2005.
What is the Purpose of YouTube?
The broad and primary goal of YouTube is to allow users to watch and share all kinds of videos online. The type of videos found on YouTube correlates with a specific purpose.
YouTube has been used in the education sector.
- Professors and other teachers are using YouTube to share their knowledge with students worldwide.
- Class sessions can also be uploaded in the form of a video to reach learners taking that particular course.
- Students can, therefore, access such information by watching videos on the website.
- Videos provide an easy method to impart knowledge because students tend to understand better when some concepts are demonstrated.
- A learned would prefer to watch a video than read the same information from a different site.
Some other informative clips portraying several skills can be used to impart knowledge.
- Such videos include how to cook a particular meal, how to apply make-up, how to effectively lose weight and the Do It Yourself (DIY) clips among others.
- Documentaries are also used as educational tools. They can be used to bespeak historical, present or future events concerning political, social or economic aspects of life.
The other purpose is the entertainment feature.
- YouTube offers entertainment in form of movies, music, comedy shows, sports footage, dance choreographies, funny clips, and fashion shows among others.
- When people are bored or experiencing a tough day at work or class, one or two interesting videos can help them find fun and relax.
YouTube can be used in the business realm.
- Some companies upload catchy commercials for their products to receive beneficial recognition.
- Lucrative investors upload videos to assist other upcoming investors by offering effective strategies on how to make significant investments.
- Motivational speakers also use the platform to help people stay on track and not to lose hope pertaining issues such as the hardships affiliated with setting up a new business.
YouTube also serves as a money-making venture.
- Many individuals including celebrities earn money from the views they attain on YouTube.
- The more their content is viewed, the more money they receive. Hence people are coming up with new tactics to get more views for them to make a considerable fortune.
What Can YouTube Be Used For?
YouTube can be used for viral marketing. Apart from that, YouTube can be used by businesses. The platform gives small businesses the opportunity to compete with big enterprises.
The major challenge of using YouTube to market a company is how to keep the commercials interesting and catchy. People rarely watch commercials unless the video is captivating or contains appealing content.
Creativity is an essential ingredient in making advertisements for effective marketing.
What are YouTube Channels?
Once the user becomes a YouTube member, they are allocated a personal channel. The channel has divisions formulated to display certain information.
The details include; a brief personal description, thumbnails of uploaded videos, other channels or users that the owner has subscribed to, other videos watched from other users, lists of other users who have subscribed to the channel and a comment section.
The personal channel is at first a digital wasteland where all the sections are usually empty. YouTube makes it easy to transform personal channels into enchanting virtual destinations.
The site provides options that make each member’s channel unique. YouTube accounts are the same as channels. However, to be more specific, accounts are termed as channels once the user uploads videos.
Is YouTube a Social Media Platform?
Yes, YouTube can be viewed as a social media platform. Its core function is online video sharing but beyond this, the site allows for social interactions.
In marketing, YouTube is being used by different brands to generate an audience. Unlike other social media platforms where the relationships tend to be more personal, YouTube builds relationships between the users and viewers.
The site creates a connection within a large group of people. It makes it possible for users to communicate by having features such as the comment or share section.
Is YouTube a Search Engine?
Yes, YouTube is a social media platform as well as a search engine. It is ranked as the second largest search engine in the globe.
The video website processes over 3 billion searches every month. It is even bigger than Yahoo, Bing, AOL and
YouTube will continue holding the rank with the enormous amount of video content being uploaded every hour.
Is YouTube Bigger T
No, YouTube is not bigger than Google. In terms of being a search engine, YouTube comes after Google.
However, YouTube is undoubtedly Google’s best acquisition. Furthermore, the video website has the capacity to continue growing.
Is YouTube Important For Marketing?
Yes, YouTube is important for online marketing. The site allows small enterprises to upload their videos, client testimonials as well as presentations.
To acquire success in online marketing the videos should be catchy and of high-quality. A perfect viral video should contain humor or be controversial to capture the viewers’ attention.
Multiple uploads are also a step to achieving successful viral marketing. However, it is evident that since most small ventures do not know what content to upload, they end up neglecting YouTube.
The clips don’t have to be complex because a complicated commercial can be viewed as boring. The first step is acquiring a great video camera, then creating customers’ testimonials or product demonstrations or training clips for the company.
In viral marketing, building trust and credibility creates a healthy relationship with the viewers. People want more than just a sales pitch.
Additionally, editing is important to increase the quality of the video. Interacting with viewers through the comment section is another online marketing strategy.
Users may ask questions, provide constructive criticism or offer advice and it is paramount to respond appropriately.
Do You Get Charged For Watching YouTube?
No, users do not get charged for watching videos on YouTube. Users get to enjoy their favorite videos without having to pay any fee.
It’s one of the reasons YouTube is among the most popular websites. It doesn’t cost anything to subscribe to a channel. It also doesn’t require a dime to create a YouTube channel.
When creating a YouTube channel the only requirement needed is a Google account which is also free. Users can find out more about YouTube by visiting YouTube.com and exploring the website.