How to Create a Surfer SEO Content Brief for on-page optimization

Surfer SEO pulls in the top competing websites for a term and provides correlation data to help you optimize your content. The scoring system scores how well you covered the total word count, paragraphs, images, headings, and NLP keywords. You’ll be able to click on the NLP keywords to see how competitors used them and even ask Surfer SEO to add them to your document. This guide will show you how to create an SEO content brief in Surfer SEO to optimize a page for a target keyword.

Put the keyword into your favorite on-page SEO optimizing tool and get the content brief. I use Surfer SEO. The brief will tell you how many words your article should be, the number of headings, paragraphs, and NLP keywords. Basically, it helps you understand what subtopics should be covered so that you can compete with the other pages in the space.

Here are the steps to use Surfer SEO Content Brief for a target keyword:

1. Log in to your Surfer SEO account and select the “Content Editor” tool from the left-hand menu.
2. Enter your target keyword or phrase in the “Focus Keyword” field and select your target location and language.
3. Click on “Create Content Editor” to generate a content brief for your target keyword.
4. Review the content brief, which will provide you with valuable insights into the top-ranking pages for your target keyword, including their word count, keyword density, and other relevant factors.
5. Use the recommendations in the content brief to guide your content creation process, including suggested word count, headers, and other on-page optimization factors.
6. Write your content using the guidelines provided by the brief, making sure to incorporate your target and related keywords where appropriate.
7. Use the “Real-time Content Score” feature in the Surfer SEO Content Editor to ensure your content meets the recommended guidelines and is optimized for your target keyword.
8. Once you’re satisfied with your content, publish it on your website and monitor your rankings over time to see how your optimization efforts have paid off.

Using the Surfer SEO Content Brief, you can ensure that your content is optimized for your target keyword and meets the guidelines set by the top-ranking pages in your niche. This can help improve your chances of ranking higher in search results and attracting more traffic to your website.

Sample SEO Content Brief

CONTENT STRUCTURE

• Words: 2376 – 2733
• Paragraphs: 100 – Infinity
• Images: 13 – 24
• Headings: 22 – 38
• Characters: 14027 – 20393

IMPORTANT TERMS TO USE

Make sure to include those as many times as stated.

• seo content brief: 13 – 27
• seo content briefs: 2 – 3
• seo focused content brief: 2 – 5
• seo content: 19 – 36
• content brief: 32 – 48
• seo focused content: 3 – 9
• content briefs: 7 – 14
• search engines: 2 – 9
• target audience: 3 – 5
• keyword research: 4 – 8
• content creation process: 1 – 2
• primary keyword: 6 – 16
• content writers: 2 – 3
• secondary keywords: 3 – 6
• keyword research tool: 1 – 3
• seo focused content briefs: 1 – 3
• external links: 3 – 7
• search volume: 2 – 3
• page title: 4 – 17
• organic traffic: 2 – 5
• brief creation process: 1 – 3
• seo content brief template: 1 – 1
• content marketing: 2 – 4
• content brief creation process: 1 – 2
• meta description: 1 – 3
• target keyword: 3 – 8
• create an seo: 2 – 5
• primary and secondary keywords: 1 – 2
• creation process: 2 – 3
• seo strategy: 1 – 1
• creating content: 2 – 4
• content strategy: 1 – 2
• on page seo elements: 1 – 4
• google search console: 1 – 3
• internal links: 2 – 8
• seo success: 1 – 1
• brief template: 1 – 2
• write an seo: 1 – 2
• creating seo content: 1 – 2
• word count: 4 – 10
• content team: 1 – 2
• brand voice: 2 – 8
• blog post: 2 – 8
• content brief creation: 2 – 3
• better seo content brief: 1 – 4
• create an seo content: 2 – 5
• content brief tools: 1 – 1
• target query: 1 – 2
• specific search query: 1 – 2
• good seo content brief: 1 – 3
• top ranking articles: 1 – 1
• few secondary keywords: 1 – 2
• content brief template: 1 – 2
• create content: 3 – 10
• detailed content brief: 1 – 1
• key points: 1 – 2
• create content briefs: 1 – 3
• target queries: 1 – 2
• search results: 2 – 6
• content format: 1 – 5
• top ranking pages: 1 – 1
• how to articles: 1 – 2
• content creation: 2 – 6
• high quality content briefs: 1 – 1
• content outline: 3 – 6
• creating content briefs: 1 – 2
• google search: 2 – 3
• social media posts: 1 – 2
• related keywords: 1 – 2
• suggested word count: 1 – 1
• content writer: 1 – 3
• serp analysis: 1 – 4
• same page: 2 – 4
• seo services: 1 – 3
• creating copycat content: 1 – 1
• find external links: 1 – 1
• search engine: 1 – 4
• organic search: 1 – 2
• page titles: 1 – 2
• average word count: 1 – 1

QUESTIONS TO ANSWER

• What is an SEO content brief?
• How do you write a SEO content brief?
• What should a content brief include?
• What is SEO content writing examples?