Do you know the power of real estate keywords for lead generation? If you are a real estate agent, content marketing is what drives the consumer today. Consumers want
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Quick Links
- Targeting your IDEAL AUDIENCE
- How to find the “Pockets” Using Longtail Keywords
- Reading keyword competition and search volume
- the list of best real estate keywords
- Best Real Estate Keywords for 2017
- SEMRush Website Projects + Google Analytics and Search Console
- The Keyword Magic Tool from SEMrush
- The New SEO Content Template for Ranking on the Search Engines
- How to use SEMRUSH to find Competitor Traffic and Ideas for Blog Posts
- How to use SEMrush keyword tool to find Pay Per Click Ad Opportunity
Targeting your IDEAL AUDIENCE
Sign up once for Instant Access to all Free WebinarsOnce you’ve found what audience you want to target, check out this article on how to choose the right SEO keywords for your real estate website.
How to find the “Pockets” Using Longtail Keywords
Check out our favorite Keyword research tool: SEMrush
Once you review this great list of Keywords, you might be interested in learning how to create a more in depth content strategy using Cornerstone content.
Reading keyword competition and search volume
On the first list below, you’ll notice a number and a level of competition. The number reflects how many people globally searched Google for that exact search term. Honestly, only about 20% of searches are exact, recorded searches and the other 80% are completely unique search terms known as the long tail.
The second list below is an actual list of terms people used to find my real estate websites. Although the local words won’t work for you, you can imagine plugging in your local neighborhoods and niches and designing pages and blog posts around similar phrases.
The most effective strategy would be to pick the low competition keywords first although you must know that this is based on paid advertising, not organic. If you want to measure organic competition, consider as it has a Keyword Difficulty score based on earned in rankings. You could do a lot of business with only a few searches a month in your area that are true buyers or sellers who find your site with valuable content. There is power in finding the niches and focusing BIG on the small. Fill the gaps, and you win.
the list of best real estate keywords
Here is the list of Keywords a real estate agent might be interested in reviewing. Once you see the table, click for more.
Here are some resources you might want to study on how to use these keywords in your blog posts, ads, webpages, articles and more.
Best Real Estate Keywords for 2017
| Keyword | Searches every Month | Organic Competition Level |
|---|---|---|
| investment property calculator | 2.900 | Medium |
| what you need to buy a house | 390 | Medium |
| waterfront property for sale | 1,900 | Medium |
| waterfront land for sale | 480 | Medium |
| waterfront homes for sale | 2,400 | Medium |
| waterfront homes for sale | 2,400 | Medium |
| Waterfront Homes For Sale | 4,400 | Medium |
| victorian homes for sale | 3,600 | Medium |
| vacation rentals by owner | 45,000 | Medium |
| vacant land for sale | 3,600 | Medium |
| tuscany real estate | 880 | Medium |
| Townhomes for Sale | 27,100 | Medium |
| tips on buying a house | 720 | Medium |
| Tiny Homes | 12,100 | Medium |
| tenancy agreement | 27,100 | Medium |
| summer house with swimming pool | 1,600 | Medium |
| Shipping Container Homes For Sale | 5,400 | Medium |
| rural property for sale | 5,400 | Medium |
| rural properties for sale | 4,400 | Medium |
| renting a house | 6,600 | Medium |
| rental properties | 90,500 | Medium |
| real estate valuation | 1,900 | Medium |
| Real Estate School | 22,200 | Medium |
| real estate questions | 880 | Medium |
| real estate market trends | 720 | Medium |
| real estate investment trust | 8,100 | Medium |
| real estate due diligence | 260 | Medium |
| Real Estate Companies | 9,900 | Medium |
| Real Estate Agent | 60,500 | Medium |
| purchase and sale agreement | 2,400 | Medium |
| property websites | 4,400 | Medium |
| property to rent | 40,500 | Medium |
| property search | 33,100 | Medium |
| properties for sale | 33,100 | Medium |
| open houses | 6,600 | Medium |
| online real estate | 1,900 | Medium |
| oceanfront property for sale | 320 | Medium |
| oceanfront homes for sale | 1,300 | Medium |
| new construction homes for sale | 320 | Medium |
| my house price | 720 | Medium |
| Multi Family Homes For Sale | 8,100 | Medium |
| mortgage payment calculator | 165,000 | Medium |
| modern homes for sale | 2,400 | Medium |
| mls search | 49,500 | Medium |
| MLS Listings | 60,500 | Medium |
| Mansions For Sale | 22,100 | Medium |
| luxury condo | 702 | Medium |
| Lots for Sale | 12,100 | Medium |
| Log Homes For Sale | 4,400 | Medium |
| Log Cabins | 2,400 | Medium |
| lease termination letter | 2,900 | Medium |
| Land For Sale | 90,500 | Medium |
| lakeshore condo | 590 | Medium |
| lakefront residences | 880 | Medium |
| lakefront property for sale | 880 | Medium |
| Lakefront Property | 5,400 | Medium |
| Lake Homes For Sale | 3,600 | Medium |
| jobs in real estate | 1,900 | Medium |
| italian property for sale | 880 | Medium |
| waterfront property for sale | 1,900 | Medium |
| Hud Homes | 18,100 | Medium |
| how to buy a new house | 210 | Medium |
| how to buy a house at auction | 590 | Medium |
| how to become a real estate agent | 180,100 | Medium |
| how much is your house worth | 480 | Medium |
| How Much is My House Worth Now | 590 | Medium |
| how much does it cost to sell a house | 1,900 | Medium |
| what mortgage can i afford | 5,400 | Medium |
| houses with pools | 1,300 | Medium |
| houses with land for sale | 1,900 | Medium |
| houses to buy | 5,400 | Medium |
| houses for sale with swimming pool | 720 | Medium |
| houses for rent with pool | 390 | Medium |
| House Search | 4,400 | medium |
| house prices in my area | 720 | Medium |
| house prices by postcode | 170 | Medium |
| house price valuation | 390 | Medium |
| house price estimate | 1,900 | Medium |
| house listings | 2,900 | Medium |
| house buying costs | 390 | Medium |
| horse properties | 590 | Medium |
| homes under 100k | 590 | Medium |
| home staging tips | 1,900 | Medium |
| holiday cottages | 45,000 | Medium |
| golf course homes | 170 | Medium |
| fsbo | 49,500 | Medium |
| For Sale By Owner | 165,000 | Medium |
| flats to rent | 33,100 | Medium |
| find real estate | 720 | Medium |
| find a property to rent | 1,900 | Medium |
| find a house | 2,400 | Medium |
| FHA Mortgage Calculator | 18,100 | Medium |
| fees when buying a house | 590 | Medium |
| farms for sale | 33,100 | Medium |
| escrow services | 3,600 | Medium |
| english country cottages | 27,100 | Medium |
| design your own home | 8,100 | Medium |
| dairy farms for sale | 2,400 | Medium |
| country homes for sale | 2,900 | Medium |
| Condos For Sale | 90,500 | Medium |
| commercial real estate market | 170 | Medium |
| check house prices | 390 | Medium |
| cheap beachfront property | 320 | Medium |
| buying your first home | 2,900 | Medium |
| buying a repossessed house | 320 | Medium |
| buying a house process | 1,300 | Medium |
| buying a house checklist | 1,600 | Medium |
| buying a foreclosed home | 6,600 | Medium |
| buyers agent | 1,600 | Medium |
| big homes for sale | 2,900 | Medium |
| best real estate sites | 480 | Medium |
| best mortgage calculator | 2,400 | Medium |
| Become a Real Estate Agent | 2,400 | Medium |
| beachfront property for sale | 1,600 | Medium |
| beachfront properties for sale | 480 | Medium |
| beach property for sale | 880 | Medium |
| Beach houses for sale | 2,400 | Medium |
| auction house | 40,500 | Medium |
| 55+ communities | 6,600 | Medium |
| sold house prices | 40,500 | Low |
| luxury lifestyle | 4,400 | Low |
| questions to ask when buying a house | 2,900 | Low |
| what credit score is needed to buy a house | 3,600 | Low |
| house price predictions | 1,300 | Low |
| House Price Index | 4,400 | Low |
| house price graph | 210 | Low |
| Seller Disclosure | 210 | Low |
| secret sale | 4,400 | Low |
| What Are Closing Costs | 5,400 | Low |
| horse property | 720 | Low |
| property finder | 33,100 | Low |
| property appraiser | 22,200 | Low |
| vacation home | 1,900 | Low |
| process of buying a house | 2,400 | Low |
| historic homes for sale | 8,100 | Low |
| high rise condo | 320 | Low |
| high rise apartments | 880 | Low |
| green communities | 480 | Low |
| 4 bedroom houses for sale | 3,600 | Low |
| lake houses | 1,900 | Low |
| What is Real Estate | 2,400 | Low |
| old houses for sale | 5,400 | Low |
| Old Homes For Sale | 2,400 | Low |
| waterfront properties | 2,400 | Low |
| find a property | 110,000 | Low |
| real estate trends | 1,600 | Low |
| Townhomes | 21,100 | Low |
| how to buy a house without a realtor | 880 | Low |
| net house price | 880 | Low |
| what is equity | 22,200 | Low |
| equestrian property for sale | 4,400 | Low |
| equal housing opportunity | 6,600 | Low |
| what is an escrow account | 2,900 | Low |
| earnest money agreement | 590 | Low |
| do open houses sell homes | 210 | Low |
| mountain view homes | 1,300 | Low |
| define appraisal | 5,400 | Low |
| what to do when buying a house | 390 | Low |
| crime report by zip code | 260 | Low |
| credit score needed to buy a house | 1,600 | Low |
| country houses for sale | 4,400 | Low |
| how much is a downpayment on a house | 880 | Low |
| cottages for you | 110,000 | Low |
| costs involved in buying a house | 260 | Low |
| cost of living comparison by zip code | 1,600 | Low |
| cost of buying a house calculator | 170 | Low |
| contemporary ranch homes | 140 | Low |
| how much house can you afford | 3,600 | Low |
| Compare Cost of Living | 4,400 | Low |
| commercial real estate trends | 170 | Low |
| most expensive homes | 6,600 | Low |
| things to consider when buying a house | 880 | Low |
| how much do you need for a house deposit | 260 | Low |
| can i get housing benefit | 590 | Low |
| how much can i spend on a house | 880 | Low |
| buying a short sale home | 1,600 | Low |
| how long does it take to close on a house | 2,400 | Low |
| buying a house without a realtor | 1,300 | Low |
| buying a house with cash | 880 | Low |
| buying a house to rent out | 320 | Low |
| how long does it take to buy a house | 2,900 | Low |
| how long does it take to build a house | 2,900 | Low |
| how expensive of a house can i afford | 1,600 | Low |
| how do short sales work | 720 | Low |
| Buy a Farm | 3,600 | Low |
| housing market trends | 390 | Low |
| housing market prediction | 720 | Low |
| best real estate markets | 210 | Low |
| best neighborhoods | 170 | Low |
| housing market news | 1,900 | Low |
| housing association | 27,100 | Low |
| Beautiful Homes | 18,100 | Low |
| What Does Short Sale Mean | 2,400 | Low |
| real estate dictionary | 1,300 | Low |
| houses to rent | 33,100 | Low |
| what does escrow mean | 2,400 | Low |
| average down payment on a house | 1,300 | Low |
| million dollar homes | 8,100 | Low |
| appraisal meaning | 8,100 | Low |
| amazing houses | 8,100 | Low |
| median house price | 590 | Low |
| how much does it cost to buy a house | 720 | Low |
| new home builders | 4,400 | High |
| real estate property values | 170 | High |
| new construction homes | 4,400 | High |
| Real Estate News | 9,900 | High |
| houses for sell | 1,300 | High |
| short sale homes | 1,900 | High |
| Houses For Sale Near Me | 45,000 | High |
| Houses For Sale | 450,000 | High |
| Real Estate Market | 2,900 | High |
| houses for rent with option to buy | 210 | High |
| Houses For Rent | 550,000 | High |
| house value estimator | 1,300 | High |
| house valuations | 1,300 | High |
| house valuation online | 720 | High |
| Multi Family Homes | 6,600 | High |
| house prices in my street | 720 | High |
| moving truck rental | 60,500 | High |
| moving companies | 110,000 | High |
| real estate loans | 720 | High |
| Real Estate License | 40,500 | High |
| mortgage rates today | 65,500 | HIgh |
| Victorian Homes For Sale | 2,900 | High |
| Real Estate Investment Trust | 4,400 | High |
| Mobile Homes for Sale | 110,000 | High |
| real estate investing 101 | 390 | High |
| house and land packages | 8,100 | High |
| Real Estate Investing | 9,900 | High |
| real estate forms | 1,300 | High |
| Real Estate For Sale | 12,100 | High |
| homes for sales by owner | 210 | HIgh |
| Homes for Sale Near Me | 27,100 | High |
| homes for sale by owners | 480 | High |
| Homes for Sale | 368,000 | High |
| Home Value Estimator | 18,100 | High |
| market value of home | 1,600 | High |
| home staging companies | 1,600 | High |
| home sale by owner | 720 | High |
| home loan calculator | 135,000 | HIgh |
| home inspection cost | 4,400 | High |
| home inspection checklist | 8,100 | HIgh |
| Home For Sale by Owner | 33,100 | High |
| home equity loan | 49,500 | High |
| Home Buying Process | 3,600 | High |
| Home Buying Apps | 4,400 | High |
| home appraisal estimate | 480 | High |
| Market Analysis | 6,600 | High |
| manufactured homes | 60,500 | HIgh |
| Historic Homes For Sale | 6,600 | High |
| Senior Living Communities | 5,400 | High |
| Luxury Real Estate | 8,100 | High |
| selling a house by owner | 880 | High |
| government help to buy a house | 210 | High |
| golf course real estate | 140 | High |
| Luxury Homes For Sale | 6,600 | High |
| Gated Communities | 4,400 | High |
| Furnished Apartments for Rent | 5,400 | High |
| real estate contracts | 720 | High |
| french property for sale | 4,400 | High |
| free house valuation | 1,300 | High |
| free foreclosure listings | 3,600 | High |
| foreclosure listings | 8,100 | High |
| Foreclosed Homes For Sale | 9,900 | High |
| real estate contract form | 480 | High |
| 4 Bedroom House | 2,900 | High |
| flat fee mls listing | 720 | High |
| Fixer Upper Homes For Sale | 1,900 | High |
| fixer upper homes for sale | 1,300 | High |
| log homes for sale | 5,400 | High |
| Find Homes For Sale | 1,600 | HIgh |
| find a real estate agent | 880 | High |
| real estate calculator | 400 | High |
| real estate by owner | 590 | High |
| land for sale by owner | 4,400 | High |
| real estate agent reviews | 1,300 | High |
| sell your house online | 880 | HIgh |
| Real Estate | 368,000 | High |
| estimated house value | 210 | High |
| estimate house value | 480 | High |
| sell your house | 1,300 | High |
| Sell My Timeshare | 2,400 | High |
| section 8 housing | 33,100 | High |
| Tiny Houses | 201,000 | High |
| staging a home | 1,900 | High |
| down payment assistance | 6,600 | High |
| Property for Sale | 18,100 | High |
| solicitors fees for buying a house | 880 | High |
| investing in property | 2,400 | High |
| income based housing | 6,600 | HIgh |
| i want to buy a house | 1,600 | High |
| what do i need to buy a house | 1,300 | High |
| hud homes | 65,500 | HIgh |
| Country Homes For Sale | 2,400 | High |
| how to value your house | 210 | HIgh |
| cottages with pools | 1,300 | High |
| how to sell your house yourself | 590 | High |
| how to sell your house | 6,600 | High |
| cost of selling a house | 1,600 | High |
| how to sell real estate | 720 | High |
| how to sell a timeshare | 1,600 | High |
| How to Sell a House | 1,900 | High |
| how to get a loan for a house | 880 | High |
| condominiums for sale | 5,400 | High |
| How to Flip a House | 5,400 | High |
| comparative market analysis real estate | 170 | High |
| companies that buy houses | 390 | High |
| companies that buy houses | 390 | High |
| how to buy foreclosed homes | 1,900 | High |
| small houses for sale | 2,900 | High |
| rental agreement | 40,500 | High |
| cheap land for sale | 6,600 | High |
| Cheap Homes For Sale | 5,400 | High |
| how to buy a house with no down payment | 480 | High |
| how to buy a house with no deposit | 210 | High |
| can i buy a house with bad credit | 1,300 | High |
| how to buy a house with no credit | 390 | High |
| Buying your First home | 1,900 | High |
| buying and selling houses | 390 | HIgh |
| How to Buy a House with Bad Credit | 4,400 | High |
| prefab homes | 45,500 | High |
| places for rent | 6,600 | High |
| How to Become a Real Estate Agent | 14,800 | High |
| park homes for sale | 6,600 | High |
| how much is my house worth today | 1,600 | High |
| packers and movers | 27,100 | High |
| Buying a House | 27,100 | High |
| owner financing homes for sale | 880 | High |
| Buying a Foreclosed Home | 5,400 | High |
| over 55 living | 320 | High |
| buy my house fast | 390 | High |
| buy my house | 2,900 | High |
| buy house in usa | 720 | High |
| over 55 communities | 1,900 | High |
| brand new homes for sale | 880 | High |
| Big Homes For Sale | 1,900 | High |
| real estate values | 3,600 | HIgh |
| how much does it cost to hire movers | 480 | High |
| online real estate auctions | 590 | High |
| how much does homeowners insurance cost | 720 | High |
| how much does flood insurance cost | 590 | High |
| Best Homeowners Insurance | 8,100 | High |
| best home warranty | 1,600 | High |
| best home builders | 480 | High |
| best deals today | 720 | High |
| single family homes for sale | 2,400 | High |
| online house valuation | 880 | HIgh |
| Single Family Homes For Sale | 2,400 | High |
| Single Family Homes For Sale | 3,600 | High |
| Old Homes for Sale | 2,900 | High |
| should i sell my house | 880 | High |
| Beach Homes For Sale | 1,900 | High |
| Barn Homes | 6,600 | High |
| Bank Owned Homes For Sale | 6,600 | High |
| bank owned homes for sale | 5,400 | HIgh |
| bank owned homes for sale | 5,400 | High |
| real estate purchase contract | 590 | High |
| how do i buy a house | 880 | High |
| new listings homes for sale | 320 | High |
| new houses for sale | 1,300 | High |
| adult living communities | 880 | High |
| New House | 3,600 | High |
| New Homes For Sale | 6,600 | High |
| 4 bedroom houses for rent | 8,100 | High |
| how much is my house worth | 49,500 | High |
Others have asked: How can I rank on the Search Engines in such a competitive niche?
People also ask: Where can I get the best real estate agent website?
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Local articles and rich information are crucial. That’s why we’ve put together this real estate keywords list! Use these real estate keywords to discover the most searched terms by buyers and sellers to create your blog posts and pages.
Once you review the keywords, hop on over to this real estate SEO article and learn how to use them.
