Landing Pages

Online Marketing Definitions:

LANDING PAGESA landing page is the area of a specific website obtained by clicking a hyperlink on another web page. This is typically the website’s home page.

For Example, the consumer clicks on www.ballengrouphomes.com which is the home page for a Las Vegas Real Estate Site.
He then clicks on the Seller Tab which takes him to a new page. This page is the Landing Page from the link in which he clicked and would now be:
http://www.ballengrouphomes.com/sell (notice the additional word in the URL?)

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