This tutorial video will show you how to quickly and easily research the best keywords for your website or blog in 2023. We’ll go through a step-by-step process of keyword research that will help you get more organic traffic, leads, and sales from Google. Using my favorite keyword research tool SEMrush, I’ll show you exactly how to find the best keywords for your website based on your current domain authority score.
We’ll look for long-tail keywords that are easy to rank for and have high search volumes so you can get more organic traffic from Google in 2023. I’ll also provide proof of successful keyword research results with real examples from my websites. You’ll see real-life case studies showing how using the right keywords can get you more organic traffic, leads, and sales from Google.
Plus, I’ll give you tips and tricks to help you research even better keywords for your website or blog from now on into 2023. By the end of this keyword research tutorial, you should have everything you need to start getting more organic traffic and sales from Google in 2023. So let’s get started!
Note: In this keyword research tutorial video, I demonstrate how to use three tools: SEMrush, Jasper, and Surfer SEO. These 3 are the magic combination I use to create SEO content.
Glossary of Terms:
Keyword Research: The process of researching and identifying the most relevant keywords to target in a digital marketing campaign.
Content Creation: Creating content for websites, blogs, social media, emails, etc., that are designed to engage users and encourage them to take an action.
Search Engine Optimization (SEO): Optimizing online content and websites for higher rankings in search engine results pages.
SEMrush: An online marketing tool that analyzes competitor websites, researches relevant keywords, and creates content.
Jasper AI: An AI-powered tool for creating SEO content
Surfer SEO: Surfer SEO is a content optimization tool for SEO professionals. It helps to optimize content, analyze competitors and find the best keywords for your website.
Authority Score: SEMrush’s Authority Score metric measures the strength of a website’s domain authority based on various factors, including backlinks and content quality.
Keyword Difficulty: A score given to a keyword that indicates how difficult it may be for a website to rank for that keyword in search engine results pages.
CPC: Cost-per-click (CPC) is a metric used to measure an online ad’s cost after someone clicks on it.
Backlink: A link from one website to another website. Backlinks are an important factor in SEO as they help search engine algorithms determine the quality and relevance of websites.
Topic Cluster: A group of content pieces related to a specific topic or theme. Topic clusters help keep content organized and promote better SEO performance.
Paragraph Headings: Headings used in webpages and blog posts to organize content into sections. Paragraph headings are important for SEO, as they help search engines understand the overall structure of a page.
NLP Keywords: Natural language processing (NLP) keywords are words or phrases that help search engine algorithms better understand the content of a page. NLP keywords provide additional context to webpages, which can help improve their ranking in results pages.
Organic Traffic: Organic traffic is website visits from search engine results pages without paid promotion or advertising.
SERP: Search engine results page. This is the page a user sees after they perform a search query on Google, Bing, or another search engine.