Get more sales on Etsy by mastering your Etsy tags! These Etsy SEO tips will teach you everything you need to know to maximize online visibility and drive conversions. Boost your rankings and stand out from the competition with proven strategies and effective keyword optimization.
In this informative video, Cassiy provides valuable insights on how to improve your SEO for maximum visibility and sales on Etsy. With over $500,000 in sales on Etsy using print-on-demand, Cassiy is an experienced and successful seller who knows what it takes to succeed on the platform.
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“If you only repeat all the keywords in your title down into your tags, then you’re really putting yourself in a pigeonhole of the only keywords you’re going to come up in search results for.”
Key Takeaways:
- Don’t repeat all the keywords in your title down into your tags – you’re putting yourself in a pigeonhole of the only keywords you’ll come up in search results for.
- Instead, repeat only the most relevant keywords you want to be found in your title, and then use the rest of the space in your tags to try and come up with different categories and niches.
- Try to be in as many places as possible to give yourself the best chance of being found, and as you get sales for some of these smaller keywords, it’ll help to boost your ranking in the bigger keywords.
- When starting to research for a new niche, look at more general terms to start with and then find some sub-niches that you might like to design for.
- Aim to make around 25-50 designs for a niche, with 50% being general designs and the other 50% being more specific.
- Find your keywords by going through each listing on the first page that is not an ad, and see what terms they use for their title and tags. Start copying and pasting these into a notepad to get an idea of the different trends and keywords all the best-sellers use.
- Make sure to check for trademarks before using any keywords for your listings.
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My Advice:
Make sure to do your research and find the right balance between general and specific keywords for your niche. Don’t forget to check for trademarks before using any keywords for your listings, and always aim to be in as many places as possible to give yourself the best chance of being found.
FAQ
Why is it important to repeat only the most relevant keywords in your title and tags?
This will prevent you from putting yourself in a pigeonhole of the only keywords you will come up in search results for.
How can you find keywords for your listings?
Go through each listing on the first page that is not an ad, and see what terms they use for their title and tags.
Should you use only general or only specific designs for your niche?
Aim to make around 25-50 designs for a niche, with 50% being general designs and the other 50% being more specific.
Why is it important to check for trademarks before using any keywords for your listings?
It’s important to avoid any legal issues and ensure that you’re not infringing on anyone else’s intellectual property.
What’s the benefit of using the Everbee Chrome Extension?
The paid version allows you to sort the search results by which results on the first page have gotten the most sales, making it easier to find the most successful keywords.