As a content marketer, you know that creating high-quality, engaging content is vital to your success. But what good is all that great content if no one ever sees it? That’s where content promotion comes in.
Unfortunately, promoting your content can be a time-consuming process. Luckily, there are a number of tools available to help you get the job done more efficiently. In this blog post, we’ll share with you seven of the best content marketing tools to help you create and promote better content.
Content Marketing Strategy Tools for Content Planning
When I started blogging in 2006, we had to guess what would work. Today, there’s much less ambiguity about what effective content marketing looks like. Many of the popular SEO tools, AI tools, and Content marketing tools offer content marketing strategy tools built in. Here are a few to consider.
SEMrush
Besides helping with technical SEO tasks, SEMrush is an all-in-one marketing toolkit that offers a number of features to help content marketers with their work, including a Content Audit tool. The digital Content Audit tool allows you to see how your marketing campaigns stack up against your competitors, identify gaps in your content strategy, and make improvements accordingly.
Whether you are a solopreneur or have a content marketing team, creating content with SEMrush is easier than ever with its new user interface and intuitive drag-and-drop functionality.
Surfer
Surfer allows you to enter a keyword into its content planner tool, and see various subtopics and how they are related. This is great for developing a content strategy that covers all the bases and appeals to your audience. Study search volume, perform competitor research, spend time optimizing content, create actionable content, and more.
With Surfer SEO, you will be writing SEO focused content in no time. There really is no limit to what this tool can do for your content marketing strategy. And, it integrates with Jasper AI, a content marketing platform for bloggers.
Monday
Monday.com is a project management tool that can be used for content marketing purposes. It allows you to assign tasks to team members, set deadlines, and track progress. This is valuable for keeping your content marketing efforts organized and on track.
Google Sheets
Google Sheets is a free online spreadsheet application that offers many features similar to Microsoft Excel. It’s a great tool for organizing data and tracking the progress of your content marketing efforts. I use Google sheets to keep a list of content marketing ideas, track my progress on various projects, and more.
Ad Creation
Monetizing your blog posts with ads is a great way to generate revenue from your content. But creating those ads can be a time-consuming process. Using software that makes adding display ads to your blog posts quick and easy can save you a lot of time in the long run.
EZOIC
Ezoic is a display ad publishing tool that helps you automatically add display ads to your blog posts. Proven to pay higher than Google Adsense, Ezoic also offers a number of features that make it easier to manage your ads, including:
- Ad optimization – Ezoic automatically optimizes your ads for maximum revenue.
- Ad testing – Test different ad placements and sizes to see what works best for your audience.
- AdBlock detection – Monetize your content even if some of your readers are using AdBlock.
With Ezoic, you can easily monetize your content without sacrificing the user experience.
Advanced Ads WordPress Plugin
If you’re looking for a WordPress plugin to help you with your ad management, Advanced Ads is a great option. With Advanced Ads, you can:
- Create and manage ads from within your WordPress dashboard.
- Display ads in specific locations on your website using shortcodes or widgets.
- Schedule when ads should be displayed. (Like Black Friday
- Track ad impressions and clicks.
Advanced Ads makes it easy to manage your ads without having to leave your WordPress dashboard.LeadPagesLeadPages is a tool that allows you to create landing pages and pop-ups to capture leads. With LeadPages, you can:Build beautiful, high-converting landing pages in minutes – no coding required!
Content Creation Tools
Whether you’re a professional blogger or just getting started, having the right content marketing tools can make a big difference in the quality of your writing. In this blog post, we’ll go over some of the best tools to help you write great blog posts, regardless of your experience level.
Jasper AI
Jasper is an AI writing assistant. Just enter a topic, and Jasper will help you write a blog post in minutes. No more staring at a blank screen wondering what to say! Jasper has a variety of blog post creation templates such as the intro paragraph, perfect headline, paragraph generator, and one-shot blog post.
The AIDA framework template is perfect for beginners who want to learn how to structure a blog post. The intro paragraph template helps you write an attention-grabbing opening, while the perfect headline template ensures your title is both informative and clickable.
If you’re short on time, the one-shot blog post template provides all the information you need to write a killer blog post in one sitting. Simply enter your topic, and Jasper will provide you with a title, subheadings, and content for each section.
Jasper is one of my favorite content marketing tools.
Write For Me
WriteForMe creates custom marketing playbooks. They take your buyer personas, target markets, and business objectives and craft a custom strategy for achieving your goals.
With Write For Me, you’ll get:
- A clear understanding of what content to create
- Who to target with your content
- What format will work best for each piece of content
- When to publish your content
- How to promote your content
By following the playbooks provided by Write For Me, you can be sure that your content is aligned with your business goals.
Webflow
One of the best content marketing tools is Webflow. It is a visual content management system that allows you to easily create and manage your web content. With Webflow, you can create responsive designs, add animations and interactivity, and more.
Grammarly
Grammarly is a must-have tool for any writer, content marketer, or student. It’s an AI-powered grammar checker that goes beyond simple spell-checking. Grammarly catches errors and provides suggestions on how to improve your writing.
Grammarly is available as a browser extension, desktop app, or mobile app. It works with popular writing platforms such as WordPress, Google Docs, and Microsoft Word.
Canva
When you are ready to add a featured blog photo, infographics, or other visuals to your blog post, Canva is the perfect tool. Canva is a user-friendly graphic design tool that anyone can use to create stunning visuals.
Canva has a library of built-in templates and easy-to-use tools that make creating beautiful visuals a breeze. Plus, it’s free to use unless you want the premium options I use.
MarketMuse
MarketMuse is a content creation tool loved by bloggers and content marketers.
With MarketMuse, you can:
- Find blog post ideas based on your target keyword.
- Analyze your competition to see what topics they’re ranking for.
- Get recommendations on what topics you should cover next.
MarketMuse makes it easy to come up with new blog post ideas and ensure you’re covering all the topics your audience is interested in.
Adobe Creative Suite
Adobe Creative Suite is a set of tools for graphic designers, photographers, and web developers. It’s a valuable tool for content marketers because it allows you to easily create and share high-quality visuals with your audience.
You can use Adobe Creative Suite to create visuals for your website, blog, and social media. You can also use Adobe Creative Suite to find templates and design inspiration for your content.
Keyword Research Tools
SEMrush
As a content marketer, you know that keyword research is essential to ranking in search engines and driving traffic to your website. SEMrush is a comprehensive keyword research tool that provides everything you need to find the right keywords for your content.
SEMrush has a database of over 20 billion keywords. You can use their Keyword Magic Tool to find long-tail keywords, related keywords, and questions people are asking about your topic.
Their Keyword Difficulty Tool shows you how difficult it would be to rank for a particular keyword. This is a valuable metric to consider when choosing which keywords to target in your content.
Linking Tools
Link Whisper
Link Whisper is a WordPress plugin that helps you add links to your blog posts. It’s a valuable tool for content marketers because it allows you to add links to your post without interrupting the flow of your writing.
Adding relevant internal links, outbound, and external links to your blog posts is a good content marketing strategy because it helps improve your website’s SEO. Linking to other websites also helps you build relationships with other bloggers and businesses in your industry.
Link Whisper makes it easy to add links to your blog posts. Simply enter a keyword, and the plugin will suggest related articles on your website or other websites. You can also use Link Whisper to add affiliate links to your blog posts.
Thirsty Affiliates
Thirsty Affiliates is a WordPress plugin that allows you to easily add affiliate links to your blog posts. It’s a valuable tool for content marketers because it allows you to monetize your blog posts with affiliate links.
Affiliate marketing is a great way to earn income from your blog. When you include affiliate links in your blog posts, you can earn a commission on sales made through those links.
Automate links easily by setting a particular word or phrase, and the URL you would like it linked to. Thirsty Affiliates will automatically turn it into an affiliate link when your blog post is published.
Social Media Marketing Tools
MissingLettr
MissingLettr is a social media marketing tool that helps you automate your social media posts. It’s a valuable tool for content marketers because it allows you to repurpose your blog content into social media posts.
Connect social media accounts like Facebook, Twitter, and LinkedIn to your RSS feed, and MissingLettr will automatically create social media posts from your blog content.
BuzzSumo
BuzzSumo is a social media monitoring tool that allows you to see what content is popular on social media. It’s a valuable tool for content marketers because it allows you to see what content is resonating with your audience and get ideas for future blog posts.
You can use BuzzSumo to find the most popular content on social media, find influencers in your industry, and track your brand mentions.
ContentCal
ContentCal is a content calendar tool that helps you plan and publish your content. It’s a valuable tool for content marketers because it allows you to easily see what content you have scheduled and ensure your content is published on time.
ContentCal also has a social media management feature that allows you to post your content to social media. You can also use ContentCal to collaborate with your team on content ideas to create content.
Brand24
Brand24 is a social media monitoring tool that allows you to track your brand mentions. It’s a valuable tool for content marketers because it allows you to see what people are saying about your brand and get ideas for future blog posts.
Brand24 also has a hashtag tracker that allows you to track hashtags relevant to your industry. You can use this feature to find influencers in your industry and get ideas for future content.
Buzz
Finding the appropriate individuals on the correct platform at the appropriate moment is critical to your sales process.
Buzz connects you with your ideal clients, automates lead management, and helps you close deals effortlessly.
Crowdfire
Crowdfire is a social media management tool that allows you to easily find and engage with your target audience on social media. It’s a valuable tool for content marketers because it allows you to quickly find people who are interested in your content and engage with them on social media.
Crowdfire also has a content curation feature that allows you to easily find and share content from other websites. You can use this feature to quickly find appropriate content to share on social media or to add to your blog.
Email List Management
Building an email list is crucial for content marketers. An email list allows you to stay in touch with your audience and promote your content to them on a regular basis. Using the right tools to make lead magnet offers, and to manage and grow your email list, is essential for content marketing success.
Optinmonster
Optinmonster is a powerful lead generation tool that allows you to create beautiful opt-in forms and pop-ups. It’s a valuable tool for content marketers because it helps you grow your email list.
Optinmonster makes it easy to create beautiful opt-in forms and pop-ups that convert. They have a wide range of templates to choose from, and you can customize them to match your website’s design.
Their A/B testing tool allows you to test different opt-in forms and pop-ups to see which ones convert the best.
Mailerlite
Mailerlite is an email marketing tool that allows you to create and send newsletters, email courses, and automated email sequences. It’s a valuable tool for content marketers because it allows you to stay in touch with your audience and promote your content on a regular basis.
Mailerlite is easy to use and has a wide range of features, including automation, landing pages, and pop-ups. Their prices are very reasonable, and they offer a free plan for up to 1,000 subscribers.
DRIP
DRIP is an email marketing tool that allows you to create and send automated email sequences. It’s a valuable tool for content marketers because it allows you to stay in touch with your audience and promote your content on a regular basis.
DRIP is easy to use and has a wide range of features, including automation, landing pages, and pop-ups.
Hello Bar
Hello Bar is a tool that allows you to create and add a bar to your website. The bar can be used for lead generation, social media sharing, or promoting content. It’s a valuable tool for content marketers because it helps you grow your email list and promote your content on social media.
Hello Bar is easy to use and has a wide range of features, including email capture, social media sharing, and content promotion.
Landingli
Landingli is a tool that allows you to create beautiful landing pages. It’s a valuable tool for content marketers because it helps you grow your email list and promote your content.
Landingli is easy to use and has a wide range of features, including email capture, social media sharing, and content promotion.
Keap
Keap is a tool that allows you to grow your business with customer relationship management (CRM), marketing automation, and e-commerce. With Keap, you can create custom marketing plans and campaigns, automate your sales and customer service processes, and manage your online store.
The if this then that conditional feature is a valuable tool for content marketers. It allows you to assign a specific action to a contact based on a trigger.
Moosend
Moosend is a tool that allows you to create and send newsletters, email courses, and automated email sequences. It’s a valuable tool for content marketers because it allows you to stay in touch with your audience and promote your content on a regular basis.
Moosend is easy to use and has a wide range of features, including the ability to create beautiful email templates, automate your email sequences, and track the performance of your campaigns.
Moosend is popular among content marketers because it’s affordable, easy to use, and has a wide range of features.
Outgrow
Outgrow is a tool that allows you to create interactive content, such as quizzes, calculators, and polls. It’s a valuable tool for content marketers because it allows you to engage your audience and collect leads.
Outgrow is easy to use and has a wide range of features, including the ability to create beautiful email templates, automate your email sequences, and track the performance of your campaigns.
Content Curation Tools
Content curation is the process of finding and sharing content from other sources. It’s a valuable tool for content marketers because it allows you to find and share content with your audience.
These are some of the best content curation tools for content marketers:
Flipboard is a social magazine app that allows you to curate content from a variety of sources. It’s a valuable tool for content marketers because it allows you to easily discover and publish the right content for the right audience.
You can use Flipboard to curate content from a variety of sources, including news websites, blogs, and social media.
Pocket is a social bookmarking tool that allows you to save articles, videos, and other content for later. It’s a valuable tool for content marketers because it allows you to save and organize content for later consumption.
Buffer
Buffer is a social media management tool that allows you to share content across multiple social media platforms with ease. It’s a valuable tool for content marketers because it makes it easy to share your content with a wide audience.
Feedly
Feedly is a news aggregator that allows you to easily find and read articles from a variety of sources. It’s a valuable tool for content marketers because it helps you easily keep up with the latest news and trends in your industry.
You can use Feedly to find and read articles from a variety of sources, including news websites, blogs, and social media. You can also use Feedly to find relevant content to your audience and share it with them.
Digg
Digg is a social news website that allows you to easily find and share interesting articles. It’s a valuable tool for content marketers because it allows you to easily find and share relevant content with your audience.
You can use Digg to find and share interesting articles with your audience. You can also use Digg to find content that’s relevant to your audience and share it with them.
Page Builders
Elementor
Elementor is a WordPress plugin that allows you to easily create and edit pages. It’s a valuable tool for content marketers because it allows you to easily create and edit landing pages, sales pages, and other types of content.
Elementor is easy to use and has a wide range of features, including templates, drag-and-drop editing, and a wide range of integrations.
Video Content Marketing Tools
VidIQ
VidIQ is a content marketing tool for video that allows you to easily create and optimize your videos. It’s a valuable tool for content marketers because it allows you to easily create and optimize your videos for SEO.
VidIQ is easy to use and has a wide range of features, including keyword research, video optimization, and video analytics.
Vyond
Vyond is a video creation platform that allows you to easily create engaging videos. It’s a valuable tool for content marketers because it allows you to easily create and share engaging videos with your audience.
TubeBuddy
TubeBuddy is a YouTube plugin that allows you to easily optimize your videos for SEO. It’s a valuable tool for content marketers because it allows you to easily optimize your videos for SEO.
Animoto
Animoto is a video creation tool that allows you to easily create and edit videos. It’s a valuable tool for content marketers because it allows you to easily create and edit videos for your website or blog.
Wistia
Wistia is a video hosting platform that allows you to easily host and manage your videos. It’s a valuable tool for content marketers because it allows you to easily host and manage your videos in one place.
Content Brokers
Verblio
Verblio is a content marketing tool that allows you to easily find and purchase high-quality articles. It’s a valuable tool for content marketers because it allows you to easily find and purchase high-quality articles for your website or blog.
You can use Verblio to find and purchase high-quality articles for your website or blog. You can also use Verblio to find content that’s relevant to your audience and share it with them.
Scripted
Scripted is a content marketing platform that connects businesses with freelance writers to create high-quality content. Companies can create briefs describing the type of content they need, and Scripted’s network of freelance writers will proposals with their ideas and pricing. Businesses can then choose a writer based on their proposal, budget, and style preferences.
Scripted also offers a suite of tools to help businesses track the performance of their content and make data-driven decisions about their content marketing strategy. The Scripted Insights tool provides information about how much traffic each piece of content is generating, where that traffic is coming from, and how engaged readers are with the content.
The Scripted Editorial Calendar tool helps businesses plan and schedule their content publishing calendar, and the Scripted Social Media Publishing tool allows businesses to publish their content directly to social media channels.
Constant Content
Constant Content is a content marketing tool that allows businesses to find and purchase high-quality articles. Companies can create briefs describing the type of content they need, and Constant Content’s network of writers will submit proposals with their ideas and pricing. Businesses can then choose a writer based on their proposal, budget, and style preferences.
Free Content Marketing Tools
Google Search Console
Google Search Console is a free tool that allows you to track your website’s performance in Google search. It’s a valuable tool for content marketers because it allows you to track your website’s SEO performance and make data-driven decisions about your content marketing strategy.
Google Search Console provides information about your website’s impressions, clicks, and position in Google search. It also provides information about the keywords your website is ranking for, the pages on your website that are being indexed by Google, and the backlinks your website has.
You can use Google Search Console to track your website’s SEO performance and make data-driven decisions about your content marketing strategy.
Google Analytics
Google Analytics is a free tool that allows you to track your website’s traffic. It’s a valuable tool for content marketers because it allows you to track your website’s performance and make data-driven decisions about your content marketing strategy.
Google Analytics provides information about your website’s traffic, including where that traffic is coming from, what pages they’re visiting, how long they’re staying on your site, and what actions they’re taking.
You can use Google Analytics to track your website’s performance and make data-driven decisions about your content marketing strategy.
Content marketing is a valuable tool for businesses of all sizes. By creating and distributing high-quality content, businesses can attract new customers, build trust and credibility, and drive sales.
The best content marketing tools for 2022 will help businesses to create and distribute high-quality content more efficiently and effectively. These tools will allow businesses to track their performance, make data-driven decisions about their content marketing strategy, and connect with their audience in a more engaging and effective way.
Google Docs
Google Docs is a free online word processing application. It’s a valuable tool for content marketers because it allows you to create and edit documents collaboratively.
Google Docs provides a user-friendly interface that makes it easy to create and edit documents. It also has a built-in chat feature that allows you to collaborate with other users in real time.
You can use Google Docs to create and edit documents collaboratively.
