Category: SEO

To achieve and maintain a high search ranking, you can build backlinks using safe and effective methods, such as the 10 listed here.

This is a great video playlist for anyone wanting to learn what it takes today to rank on Google. You get to watch the creative process as well as the implementation and then measure results along with us.

In this webinar, Lori Ballen discusses the future of online marketing, including chat bots, FB Search, Blogging, Video, and more! The video & screen sharing begins at 1:55 [00:05] It has been a minute since I … Continue reading The Future of Online Marketing for 2019 →

Learn how to find and use videos on Youtube that have the creative commons license. Courtesy of Lori Ballen, Speaker, Coach and Marketing Strategist.

Pie Day is when real estate agents celebrate past and current clients as well as business associates with a free pie as a way of thanking them for their service. Here’s how it’s done:

Today I’m going to be showing you how to use the Facebook search feature to find a post or picture that was published recently or in the past. This is useful for times when you want to dig up an old post that you or someone that you know published and you don’t want to go sifting through all of the other content just to find it.

In This “HOW TO SEO” Video, Lori Ballen, Marketing coach will show you how to check if one of the pages on your website is stealing some of the rankings for the desired keyword or set of desired keywords from another page on your website.

Lori Ballen, Real Esate Agent, Marketer, Speaker, Keto Coach shows the tools she uses every day in her marketing stack.

Learn how you can use data provided coming from your search engine ranking tools to improve your lead management process. Lori Ballen SEO

In this video, Lori Ballen SEO shows you how to track and monitor the keywords your website’s pages rank for and why it matters.

When you generate leads and then sales from the internet, it’s important to monitor what is working and what isn’t. Using Google Analytics to measure the growth or decline of traffic on your web pages … Continue reading How To Measure Web Page Traffic Time Over Time →

Here’s a “How To”, step by step List by Lori Ballen on how to measure and improve your website’s content. Content is an Asset. When you know how to track and measure it, you’ll know how to improve it. 

Derral Eves with shows various methods to create a playlist on YouTube. He also dives into detail on how creating playlists can help you gain more views Learn How to Get More Real Estate Leads

You have to know what numbers are important when you are tracking your SEO efforts. Is it total keyword rankings? Traffic? Traffic Cost (Value?). I’m Lori Ballen and In this video, I’ll show you what metrics are important and how to find them in the SEMrush Keyword Tool. 

In order to generate organic leads from search engines, you must follow the formula for getting your website seen by your ideal audience. In the video below, you will learn how to get your website … Continue reading Search Engine Strategies | Successfully Rank for a Specific Topic →

In this article, we will break down quality guidelines as openly shared by Google.

Hello everyone, this is Kevin with Ballen Brands and today I’m going to discuss the 5 most important steps you can take to help keep your WordPress website safe and secure.

In this video, Rand Fishkin, SEO shares the basic fundamentals for SEO and Real Estate.

Learn how to rank your website on the search engines with best practices using Google AdWords, Organic SEO rankings, and Google Maps. Google Results Sponsored Ads, Google Adwords Google Places [Local SEO] Organic Results [Earned … Continue reading SEO For Real Estate Professionals with Rand Fishkin →

In this video, you’ll learn best practices to apply for SEO when launching a new website. Keyword Strategy Rand talks about mapping your keyword strategy in advance when launching a new website. When we first … Continue reading SEO Practices when Launching a New Website →

In this video, Rand Fishkin, “Wizard of Moz” explains rel-canonical for telling Google which page to index. The canonical tag expresses to Google that one is a copy of the other. Adding a canonical to … Continue reading How to use Canonical Tags for Duplicate Content →

If you haven’t tried it yet, you should check out voice search options on your smartphone or tablet. You’ve probably come across it by accident, but millions of users rely on it to play their … Continue reading Google Voice Search and SEO. Are you ready? →

For internet marketers, success is decided by the invisible hand of the Google search algorithms and their frequent, unpredictable pattern of updates. In fact, rarely do we see the updates coming, and depending on what … Continue reading The Definitive Guide to Semantically Related Keywords →

Your ad allows for you to include two 15 character text boxes to add more description to your Adwords URL. This does not need to match your URL. It’s purely for creating a more attractive URL … Continue reading The Google AdWords URL Path →

Transcript If you’re not wanting to pay to have someone edit your captions on youtube , there’s actually an easier way, although, it is manual. What you’re going to do, is you’re going to upload … Continue reading How to Edit Youtube Captions and then Download Files →

If you have a website that you want optimized for Google, you may want to take a look at your structured data. You can earn a featured rich snippet without schema, but structured data is … Continue reading Rich Snippets, Structured Data and Schema Markup →

I tried the new SEMrush On-Page SEO checker and rose 7 positions on Google for 5 pages, overnight! Ranking on the search engines is a combination of guesswork and science proven methods, although it’s constantly changing. … Continue reading 7 Positions higher in 24 hours with the On-Page SEO Checker Tool →

SEO is used as a description for a person, someone that does search engine optimization as a job, and as a verb “I’m going to search engine optimize this website”. It’s the act of optimizing … Continue reading What is SEO? SEO Made Simple for 2018 →

The focus on getting traffic to a website is a major one. Whether you do this through organic methods like SEO or pay per click (Like Google Adwords or Facebook Ads), the goal is the … Continue reading How to Optimize your web pages for higher conversion rates →

Using a heatmap can guide you on how to create the best webpages for your visitor. In this lesson, we will feature the heatmap tool Hotjar. Tutorial Video The success of your website today is … Continue reading Heatmap Technology Will Guide You To Improve Your Website →

How different is SEO in 2018? What does SEO-optimized content look like in 2018? It’s more about the information than it is about keyword stuffing, that’s for sure. It’s about covering a topic in depth … Continue reading What does SEO-optimized content look like in 2018? →

In this video, Lori Ballen walks through how to blog on WordPress. You can watch each step, pause, and learn the methods on how to blog. The blog is SEO (Search Engine Optimized) and includes … Continue reading How to Blog, a Video Tutorial →

Too funny and spot on not to share. In this video focused on the “Ask YOAST” series, Joost answers honestly. Assuming you mean using emoji’s in the title and metadescription, emoji’s can be a benefit … Continue reading Don’t use Poop Emojis for SEO unless you Sell Poop. 🤣 💩 →

In this short, 6 minute video tutorial, Lori Ballen, owner of a Las Vegas Real Estate Team and BallenBrands.com, creator of the RankLikeABoss Training Course, shows you how to use Google’s Search Console to submit … Continue reading How to get Google to Crawl New Content on your Website with Fetch and Render →

If you are looking to redirect pages on your website, there are many plugins to choose from to help you with this process. In this article, I will be discussing two that I use on … Continue reading WordPress Redirect Plugins and How to Use Them →

Hi guys, it’s Jordan from Ballen Brands. Today I’m going to show you two really cool tools that Google provides to any developer, or website owner, or SEO to test their page speed and their … Continue reading How to Test Your Page Speed for your Website Pages →

In this video, we’ll discuss where to collect real estate agent reviews. It’s more important than ever that we are also strategically and purposefully working to rank our own websites on the search engines for … Continue reading Real Estate Agent Reviews | How to Rank Your Own Website →

Hi everyone. This is Jordan from Ballen Brands, and today I’m going to show you how to establish and record different key performance indicators, or KPIs, for your PPC and SEO campaigns. Key Performance Indicators … Continue reading How to Track Key Performance Indicators (KPI) for SEO and PPC Lori Ballen →

2017 has been an amazing year. With a move where I brought nothing with me, I started over. I have to say, everyone should try it once as long as you can buy new things. … Continue reading Lori Ballen’s Favorite Things – House and Home →

When someone is visiting your blog from a desktop, you want to make sure they have every opportunity to click around to other areas of your website, especially the areas where they may register to … Continue reading Keep ’em Clicking With The Fixed Widget WordPress Sidebar Plugin →