Canva is an incredible graphic design software that is free to get started. Real estate agents love canva for the ability to create lead magnets like ebooks, instagram stories, real estate listing flyers, real estate business cards and so much more. Here’s how to get started.
Category: Real Estate Marketing
So you’re a real estate agent, and you’re wondering what platform you should use for marketing. As a real estate agent and marketer, I have some firm opinions on this. Let’s discuss.
If you’ve been considering focusing your marketing efforts on a new customer base that you haven’t targeted before, the LGBTQ community might make a good choice.
Writing your real estate agent bio is, perhaps, one of the most challenging writing projects you’ll undertake. Your goal in creating a compelling bio is to attract the right clients and to lead them to the conclusion that you are the best real estate agent to suit their needs.
Real estate images are a critical element of an agent’s online offerings. Images in a real estate website or blog don’t only need to pertain to properties an agent represents. They can also be used in community pages, articles for buyers and sellers, and hyperlocal blogs. Images can and should be used in any content designed to gain rank in the search engines.
In this list you’ll find everything from tools to help you build your own real estate agent website to lead capture tools, listing marketing, video optimization and more.
What exactly does Hyperlocal mean? Hyperlocal is basically a specialized focus on a small local area with the message and product and content target marketed on that audience. Hyperlocal marketing can include traditional geographic farming or more digital methods like we are seeing now on social websites like Nextdoor.
An untapped channel for real estate marketing is Pinterest. Ads are cheap and the potential for REACH and exposure is massive. People can find your pins in multiple ways and by promoting them, running Pinterest ads from a Pinterest for Business account can be very beneficial for traffic and generating real estate leads.
The call to action is defined as “an instruction to” aiming to incite an instant response from the target audience. They include “call now” or “click here” it leads the reader to take some action.
In this video, you’ll learn how to use a home value estimate tool for real estate facebook ads to generate more leads for your real estate business.
This video and guide will show you step by step how Lori Ballen, a Las Vegas Real Estate Agent creates a monthly real estate market report to generate buyer and seller leads for her real estate business.
Karin Carr is from Savannah, Georgia. I’ve been getting a kick out of watching what she’s been doing with her YouTube channel. Video is important and underutilized.
In this video, you’ll learn how to use set it and forget it automation via Zapier to post your real estate agent reviews from your website onto Facebook and other social channels – AUTOMATICALLY….