Pie Day is when real estate agents celebrate past and current clients as well as business associates with a free pie as a way of thanking them for their service. Here’s how it’s done:
Congratulations on getting your real estate license. In real estate school, they don’t teach you how to build your real estate business. This guide will take you through the most crucial things to do after getting your real estate license.
So you’re a real estate agent, and you’re wondering what platform you should use for marketing. As a real estate agent and marketer, I have some firm opinions on this. Let’s discuss.
So what’s the best real estate CRM? The answer may surprise you. Here’s a list that might fit your needs.
How do you create a real estate newsletter that people will open? Why aren’t they reading your content or clicking the links? The secret to crafting the perfect real estate newsletter is to create and follow a formula for success.
How can someone choose the right phone dialer for their needs? There are a few key points to keep in mind. Two of the most popular phone dialer options are Vulcan7 and PhoneBurner.
Writing your real estate agent bio is, perhaps, one of the most challenging writing projects you’ll undertake. Your goal in creating a compelling bio is to attract the right clients and to lead them to the conclusion that you are the best real estate agent to suit their needs.
Should you use the 99 strategy, or go for rounded numbers when pricing a real estate listing? The best way to determine the best pricing strategy is to run a few tests of your own.
A Real Estate Agent’s job description may be very surprising. They do a lot more in fact, than drive people around looking at houses and opening doors. If you have wondered what does a real estate agent do, this article is for you.
It’s said that the average agent manually dialing can make about 30 calls in an hour, and can increase that by up to 3 times with a real estate autodialer.
So you are looking to learn Real Estate SEO for your Blog or Website. You’ve come to the right place. While there are is some terminology to learn in the process, you’ll find optimizing your blog or website for the search engines is not as complicated as you might think.
Here’s a list of real estate podcast hosts that you may want to explore. You’ll find a list of titles from their past podcasts so you can decide which is the best place to start for you.
Today, many have the desire to use a real estate builder process such as WordPress rather than hiring a web designer. Both are fine. Each comes with its own pros and cons. Here’s a step by step guide for building your own WordPress Real Estate Website.
Here’s exactly what real estate agent website content to create to generate more real estate leads.
Cold calling may be a talent and a skill that some people have, but ringing strangers on the phone in search of business isn’t an activity for which every real estate personality is suited. No More Calling? Now, you can use your computer and digital marketing techniques to get real estate leads without cold calling. […]
Family Reunion is a convention put on by Keller Williams Realty. It’s their largest and offers something for everyone. The format consists of big room sessions in the morning such as Gary Keller’s session, with a look at where the market is going and where the company is going. The evenings are a great time […]
Learn How To Build a Real Estate Team from a top agent who has failed forward while building, as most of us do. Complete Guide To Success.
Here, you’ll learn how to create, customize, cultivate, and capitalize on the opportunity with your KW technology tools. Learn how to use KW command.
In this guide created by Lori Ballen from Las Vegas, You’ll learn how to set up your KW Command Keller Williams Website and how to build pages. Enjoy!
In this video, you’ll learn how to add an L2L home value widget to your KW command website. If you don’t have listings to leads already, you can take a 30-day trial using this listing to leads link. You can also use widgets from other providers following the step by step process “Las Vegas” Lori Ballen shows you for adding the page to the agent site. Lori has other videos that show you other widgets such as blogs, mortgage calculators and more.
Most agents aren’t crazy about door knocking. Having your script and knowing what to expect can address some of the challenges and concerns. Successful real estate agents handle objections with memorized scripts. They predict the questions before they are asked and are prepared to answer them.
I had no idea this video would be 2 hours long. I started training and talking about contacts and one thing led to the next. I suddenly realized just how robust the contacts portion of Keller Williams Command was. This video is a must-watch. My Name is Lori Ballen and I’m a Las Vegas Real Estate Agent, Coach and Trainer.
It is possible to place a Facebook Lead Ad or Facebook Awareness Ad for a listing in KW command even if you don’t have a listing appearing in KWLS. The only difference is that you are going to upload the photos and create the headline and description manually. It’s easy. Here’s How.
Lori Ballen, Real Estate Marketing Coach and team owner in Las Vegas, Nevada, uses the new Keller Williams Technology, KW Command to cultivate real estate leads. In this training, she shows how she uses custom fields to create a drop-down menu to keep a record of which offers her leads registered for.
In this video, Lori Ballen, Las Vegas Real Estate agent and Coach will show you how to use the new Keller Williams Technology called KW Command to create a real estate marketing report that can be printed or used in a digital format.
Lori is a real estate coach and brings videos on KW command, Keller Williams technology. She creates KW Command Training videos as well as general real estate lead generation videos. She generates most of her leads from her real estate website that ranks on the search engines (SEO) and through social media.
In this KW Command Training Video, Lori Ballen, Real Estate Marketing coach and Las Vegas Real Estate Agent shows how to import contacts into KW command. KW command is Keller Williams technology designed to bring real estate software from contact to lead to close to one platform.
What exactly does Hyperlocal mean? Hyperlocal is basically a specialized focus on a small local area with the message and product and content target marketed on that audience. Hyperlocal marketing can include traditional geographic farming or more digital methods like we are seeing now on social websites like Nextdoor.
Here, you’ll learn about working with contacts in KW command, the new Keller Williams Realty Technology. Lori Ballen is a Las Vegas Real Estate Agent who specializes in marketing and coaches real estate agents how to use KW command.
I’ve been to 8 Keller Williams Megacamps now. I put this guide together with my notes from the last mega camp event as well as some tips for first-timers. I now stay at the Fairmont because it’s connected to the convention center and the walk is SHORT!
In this short video, “Las Vegas” Lori Ballen will show you how to easily add a contact to KW command from your desktop computer.
An untapped channel for real estate marketing is Pinterest. Ads are cheap and the potential for REACH and exposure is massive. People can find your pins in multiple ways and by promoting them, running Pinterest ads from a Pinterest for Business account can be very beneficial for traffic and generating real estate leads.
Having a listing based real estate business allows you more freedom and more income. This article will explain why and how to build a listing based business.
Convincing people to sign in at an open house is much easier said than done. Sure, you could force the issue by mandating sign-in, but that will probably be counter-productive because a significant percentage of people are willing to use fake names along with fake contact information.
According to the Zip Recruiter, $82,084 is the national average salary for a real estate agent.
The call to action is defined as an instruction to aiming to incite an instant response from the target audience. They include “call now” or “click here” it leads the reader to take some action.
Let’s now look examples of good call to actions found in real estate blogs or website.
I didn’t know I was going to make money on my real estate agent website outside of real estate sales. I was building a website to grow my real estate business and suddenly I was able to monetize all of that work in other ways. Now, I can teach you how to monetize your real estate agent website.
Having the ability to reach many people at once by leaving an instant, automated voice message has become a favorite among prospectors, local businesses, and real estate agents. This kind of voice broadcast marketing allows the salesperson to reach many people at the same time which is humanly impossible to do on your own. Here’s […]
Time and Money is a seminar created by Ben Kinney and Christopher Saurez, 2 icons in the real estate industry. The seminar is designed to teach you how to make best use of your time and money.
Congratulations. You either ARE a real estate agent looking to grow your business, or you are wanting to become a real estate agent who is successful. You are already ahead of many others because you are clearly interested in becoming the best or you wouldn’t have clicked through to this article. This guide is intended […]
This video is from the Keller Williams 2018 Breakout Session: Effective Lead Generation that Converts.
Real estate lead generation is the bread and butter of your business. Learn how, where, when to generate leads for your business success. ~ Lori Ballen Real Estate Lead Generation Real estate lead generation is the process by which you attract potential clients to your business. A real estate lead is a contact who has […]
In real estate, every opportunity you can find a business opportunity is a good opportunity. When it comes to holding an open house, there are quite a few ways to make the coming and going of potential customers business opportunities. For starters, as a Real Estate Agent you should be aiming to hold open houses […]
In this video, Bryan Casella, a real estate agent in Los Angeles shares his expired listing script as he calls and lands the appointment. Here’s more Free Real Estate Scripts
Blogging for the first time home buyer is a smart use of your time, and resources. We know that first time home buyers are online, plugged in, and have questions. Where do people who have questions go? GOOGLE! And of course, you can also publish these blogs one social channels that also popular with this […]
Are you a real estate agent on the hunt for mobile apps? Are you intrigued by real estate apps that help you grow your business while streamlining your workload? Check out the following must-have iOS apps for real estate agents, but use caution. Your assistant just might throw their arms around you for making their job […]
The listing presentation is one of the top skills you can learn as a real estate agent. While there is more than one way to prepare, produce, and present your listing presentation, some of the basics will always Apply. Know your Market (Data), Know how to Price a Property to sell (Data, Product, Presentation, Scripts), […]
**This post contains affiliate links and I will be compensated if you make a purchase after clicking on my links. You’ve been thinking about real estate promotion. You want swag for your real estate business. Great idea. Good for you! But before you run out and order two cases of branded pens or tee shirts […]
Virtual tours can range from the simple to the sophisticated. For example, one virtual tour might consist of a series of photographs, stitched together to create a panoramic view of the interior of a building. In contrast, another virtual tour might consist of an actual walk-through of a similar interior, captured on video for the […]
While lead capture and generation services are great, they don’t always provide the complete information needed to make an initial contact. Sometimes, software only fetches names or physical addresses. This can be problematic, as traditional mail communications are not as effective in a digital era. In order to get the most out of each lead, […]