If you are looking to start a blog, then you will notice that you have plenty of options from which to choose. Two of the most popular options are WordPress and Blogger. Let’s Compare.
While both platforms have their upsides and downsides, they are better in different situations.
For this reason, you must know whether WordPress or Blogger will work better for your needs.
To make this decision, you will need to keep a few essential points in mind.
Blogger: The Pros and Cons
The Blogger platform, which has also been called BlogSpot, is a great platform for bloggers looking for a place to share thoughts.
If you are trying to start a blog without making money, then Blogger’s simplicity is incredibly attractive.
It doesn’t require a lot of technical know-how and is not going to overwhelm you with a deluge of features.
While several limitations come with Blogger when it comes to search engine optimization (SEO) and functionalities, Blogger is free to use.
Blogger’s simplicity is one of the biggest reasons why so many people have already chosen it to start their blogs.
On the other hand, if you are looking for a self-hosting platform that will help you turn your blog into something that will help you make money, brand yourself, or position yourself as an authority in your industry, then Blogger might not be the best choice.
The reason is that Blogger doesn’t provide you with a high level of visibility when it comes to search engines and provides you with limited options to change it.
And then the limited number of features of Blogger starts to become a hassle.
Of course, there is always going to be the refrain that Blogger is a Google product. Therefore, it has some inherent SEO advantages that people are directly overlooking.
While it is nice that Blogger is a Google product, and this provides some advantages, SEO is not one of them.
You must understand that it doesn’t matter what platform you’re using. While you should be using a robust hosting platform, the hosting platform itself doesn’t determine how you rank in search engines.
What matters is what you do with the hosting platform.
When it comes to Blogger, simplicity also means that you are going to have a limited degree of control over your site.
While it is true that Blogger has made some updates to its SEO features, it is still sorely lacking in the SEO category.
In the end, Blogger is a great platform to use if you are looking for something simple that will allow you to express your thoughts in a personal way.
On the other hand, if you are looking to start a blog to make money or are looking to build a website for your business, you should take a closer look at WordPress.
WordPress: The Pros and Cons
WordPress is one of the most popular platforms for you to host your own blog or website for those who might not know.
Furthermore, WordPress is also easy to use.
WordPress has a wide array of features that can help you build your site and rank well across search engines.
When it comes to WordPress and its comparison to Blogger, there are a few areas that we need to examine.
First, we need to take a look at control. The primary benefit of having a self-hosted blog is that this provides you with a higher degree of control.
Google owns Blogger.
Therefore, you are already surrendering some degree of control. For example, Google could decide to go into your Blogger account and delete your blog without any warning.
Google might do this if your blog gets reported as spam. This deletion happens more than you might think.
In contrast, WordPress is a self-hosted blog.
Self Hosting means that you will have total control over what gets posted, how it gets posted, and what you decide to do with the blog.
WordPress provides you with a higher degree of control over your blog.
If you are looking to build a blog or a company website, It is critical to focus on the importance of SEO.
It doesn’t matter where or how your blog is hosted.
The amount of traffic your get should be at the top of your priority list. The goal of SEO is to optimize your blog to help search engines find it and direct traffic to it.
The reality is that WordPress offers a litany of features, such as Yoast SEO, that will help you optimize your blog and increase your traffic.
On the other hand, Blogger is relatively limited in its SEO features, even though it has recently added more options.
Additional Plugins and Support:
One of the significant advantages of WordPress is that it has a large number of plugins and support that can help you build a reliable website.
There are always new plugins added to WordPress, and while you might find it challenging to figure out what to add to your website, there is also a large community that can help you.
With so many websites built using WordPress, there are lots of people in the same boat trying to figure out which plugins will work for their needs.
By using these plugins, you can achieve nearly anything. Blogger doesn’t have the same degree of customizability.
Themes and Templates:
Both Blogger and WordPress have many themes and templates that can help you get your website off the ground in a short amount of time. While Blogger does provide a large number of free templates, WordPress has more due to its commercial nature.
While you have to pay for some of the WordPress themes, there are plenty available for free.
Of course, you can also change the look of your website at any time.
These are just a few of the areas in which WordPress compares favorably to Blogger.
There are numerous reasons why WordPress has quickly become one of the most popular website hosting platforms in the world.
It has the power to help people create a website that suits their needs in a short amount of time.
Which Platform Should You Choose?
In the end, both Blogger and WordPress are popular hosting platforms that can help people create a website quickly.
Blogger is great for anyone who is merely looking to build a blog to share their thoughts; however, anyone who intends to use their website to make money, ranging from blogs to business websites, should go with the WP engine and WordPress instead.
WordPress has a tremendous number of options that will help everyone develop an excellent website that will suit their needs and grow with them.
The benefits of building a self-hosting website with WordPress are incredible.
Lori Ballen is a real estate agent in Las Vegas. She’s a digital marketing specialist, speaker, and marketing coach and loves to share her “Ballen Method” to generate website traffic and leads online. Lori’s specialties are SEO content writing (ranking on the search engines), social media strategies, and affiliate marketing. Need a website? Contact Lori’s brothers Jeff and Paul Helvin at Ballen Brands.