So you are looking to learn Real Estate SEO for your Blog or Website. You’ve come to the right place. While there are is some terminology to learn in the process, you’ll find optimizing your blog or website for the search engines is not as complicated as you might think.
I tried the new SEMrush On-Page SEO checker and rose 7 positions on Google for 5 pages, overnight! Ranking on the search engines is a combination of guesswork and science proven methods, although it’s constantly changing. Even what’s proven is subject to change quickly.
Yoast is a website optimization tool. Website optimization is absolutely imperative for websites in today’s market. Here’s how to use YOAST SEO For WordPress.
From Apple’s Siri and Amazon’s Alexa, to Microsoft’s Cortana and Google’s Voice Search, voice assistant services are expanding all over the world.
Here’s a list of tech tools frequently used and offered by Lori Ballen. Lori benefits from purchases made through her links.
About Google Images First introduced on July 12, 2001, Google images allow online users to search the web for image content, at a time when most of the content on the World Wide Web was text-based. Google Image Search allowed Keywords inputted into Google images to bring up results that were based on words and […]
Youtube is one of my favorite traffic sources online. Many real estate agents and small business professionals haven’t looked at youtube as a means of traffic for their website. Most businesses still see youtube as a just a video website. Real Estate Agents and Companies need to acknowledge Youtube and see that it is another search engine like […]
Confused about SEO and SEM? While both terms are used interchangeably, there are important differences between the two and how they are used. Use this information to help define SEO SEM for your business as you use them together to build successful ad campaigns, increase website traffic and search engine rankings. Search engine optimization (SEO) […]
SEO stands for Search Engine Optimization. In essence, this is what The Ballen Method is all about. It took many years of testing and measuring before The Ballen Method resulted in the desired outcome, to dominate Page One of search engines – specifically Google. You might also like: SEO Basics for 2016 SEO Is Increasingly a […]
Google Snippet | SEO Definitions A snippet, as defined by Google is a description or excerpt from the webi page that follows the title and precedes the URL and Cached Link. So essentially, it’s the description Google shows in the results when you do a Google Search between the title and URL. Example: […]
Opportunity | Sales and Meeting Planner for SEO Trainers Objective: Book, Promote, and Sell Events for Richard and Lori Ballen, Real Estate SEO Trainers, Coordinate activities for the day(s), and make all arrangements for events Job Duties: Schedule no less than two bookings a month Promote events to place a minimum number of filled seats at […]
SEO Strategies for the Real Estate Agent and Small Business
A Meta description essentially is used to communicate the message of the web page in html form. Although written in HTML, this Meta Description may be used in plain text search engine results to describe what the site is about. The suggested Meta Description is generally no more than 160 characters long. It is best to […]
How do you create a real estate newsletter that people will open? Why aren’t they reading your content or clicking the links? The secret to crafting the perfect real estate newsletter is to create and follow a formula for success.
A good website can help you collect leads, buy property, and sell property. There are many ways to create a website; however, you probably place a premium on convenience and ease of use.
We can only expect more of the best services and without question the best search engine experience among all top search engines with Google!
Search engines offer other types of unpaid placements where your website can rank, one of the most valuable being featured snippets. This guide will cover why it’s important to optimize your website for featured snippets
This article will do everything from breaking down the components of a great real estate agent website and which real estate website designers are providing the best real estate agent websites this year.
This guide will show you how to earn and where to buy real estate leads for your real estate business. From lead companies to real estate agent websites, we have you covered.
This list of real estate blog topics should keep you busy! I did my research using my “fancy-schmancy” SEO tools and gathered an amazing list for real estate agents to use in a blog.
A strong IDX Website can convert both pay per click leads as well as organic leads that are generated by users searching on a search engine like Google.
In this guide, you’ll learn how to create a hyperlocal marketing blog for real estate websites. Lori Ballen is a real estate agent in Las Vegas, NV. She is the creator of The Ballen Method Courses and Coaching.In this guide, you’ll learn how to create a hyperlocal marketing blog for real estate websites. Lori Ballen is a real estate agent in Las Vegas, NV. She is the creator of The Ballen Method Courses and Coaching.
I generate all of my leads through my real estate agent website, social media channels, and youtube. I specialize in generating real estate leads by ranking on the search engines (SEO). In this video, you’ll learn my strategies.
There are numerous situations in life when size just doesn’t matter. There are also situations when less is far better than more.The term longtail keyword is a metaphor for the long, bottom end of a distribution curve representing search engine frequencies.
So you have a brand new WordPress site, but where do you begin? You need to get to know your WordPress site and how to navigate it so that you can get started with your online marketing through WordPress.
Today, many have the desire to use a real estate builder process such as WordPress rather than hiring a web designer. Both are fine. Each comes with its own pros and cons. Here’s a step by step guide for building your own WordPress Real Estate Website.
Spyfu is a keyword competition tool that allows you to gain the upper hand in online marketing.
Here’s exactly what real estate agent website content to create to generate more real estate leads.
In this guide, you’ll learn how to install, activate and use Link Whisper for an improved internal linking strategy on your real estate agent website. Grab your Link Whisper software here, download the zip file and follow the instructions below.
The key is understanding which real estate blog topics generate interest and how to write about them. Here’s a list to begin using on your real estate blog.
Semantically Related Keywords are a new key component of SEO. For internet marketers, success is decided by the invisible hand of the Google search algorithms and their frequent, unpredictable pattern of updates. In fact, rarely do we see the updates coming, and depending on what he updates target, they could be detrimental to rankings.
If you are looking to redirect pages on your website, there are many plugins to choose from to help you with this process. In this article, I will be discussing two that I use on a regular basis, and how you can use them on your own WordPress website.
Do you know the power of real estate keywords for lead generation? If you are a real estate agent, content marketing is what drives the consumer today. Consumers want a product and valuable information. Other than IDX listings, you must be an expert in the real estate industry.
Today I’m going to show you two really cool tools that Google provides to any developer, or website owner, or SEO to test their website page speed and their page performance.
Cold calling may be a talent and a skill that some people have, but ringing strangers on the phone in search of business isn’t an activity for which every real estate personality is suited. No More Calling? Now, you can use your computer and digital marketing techniques to get real estate leads without cold calling. […]
In this article, you’ll learn how structured data markup can improve your appearance on the search engines. It’s important to note that with each search query, results change. There is no guarantee to how your markup will affect your results.
In this guide created by Lori Ballen from Las Vegas, You’ll learn how to set up your KW Command Keller Williams Website and how to build pages. Enjoy!
In this list you’ll find everything from tools to help you build your own real estate agent website to lead capture tools, listing marketing, video optimization and more.
Lori is a real estate coach and brings videos on KW command, Keller Williams technology. She creates KW Command Training videos as well as general real estate lead generation videos. She generates most of her leads from her real estate website that ranks on the search engines (SEO) and through social media.
What exactly does Hyperlocal mean? Hyperlocal is basically a specialized focus on a small local area with the message and product and content target marketed on that audience. Hyperlocal marketing can include traditional geographic farming or more digital methods like we are seeing now on social websites like Nextdoor.
Hi! My name is Lori Ballen. I’m a blogger! A teacher by nature, I love to share my marketing strategies for real estate agents, coaches, affiliate marketers and beyond. Most Recent KW Command Real Estate Affiliate Marketing Social Media SEO
In this video, Lori Ballen interviews Scott Pierce, owner of the Listings to Leads Real Estate Marketing Platform. Scott will show examples of the just listed, coming soon, and open house landing pages as well as other exciting features. Use these Listings To Leads Landing Pages in your business to generate more traffic and leads. […]
I didn’t know I was going to make money on my real estate agent website outside of real estate sales. I was building a website to grow my real estate business and suddenly I was able to monetize all of that work in other ways. Now, I can teach you how to monetize your real estate agent website.
Want to grow your real estate business and improve your status as an industry expert? Are you looking for innovative, low-cost ways to promote yourself as a leading real estate agent online? You need a great blog, possibly written by a great ghostwriter.
Creating customized single property pages is wonderful for showcasing a listing, but more than that, it’s a way to keep visitors on your website even after they rule out the featured property. And, with Listings to Leads, you also get an automated checklist to market your listings!
This video and guide will show you step by step how Lori Ballen, a Las Vegas Real Estate Agent creates a monthly real estate market report to generate buyer and seller leads for her real estate business.
In this video, Lori Ballen shares recent changes in Tubebuddy, the video optimization tool she uses to help rank her Youtube Videos.
Can you imagine having to manually track the contact information of each of your clients and leads, and record each of your communications by hand? It’s hard to believe that real estate professionals used to have to operate in just such a fashion. But now we have the benefit of CRM software. Connecting and communicating […]
Lori Ballen is an owner of a real estate agent business in Las Vegas, NV. She owns Ballen Brands, a wordpress website company, and is a Keto Coach.
Congratulations. You either ARE a real estate agent looking to grow your business, or you are wanting to become a real estate agent who is successful. You are already ahead of many others because you are clearly interested in becoming the best or you wouldn’t have clicked through to this article. This guide is intended […]
Today we are lucky enough to have my good friend Laurel Starks on the call today, the nation’s foremost expert in the divorce real estate niche. As a veteran REALTOR®. She has completed over a hundred and $50,000,000 in sales.
In this interview, Lori Ballen invites Sandy Williams to share her top tips for a Youtube Channel that generates Real Estate Leads. From Drones to $6 Video Editing, Sandy offers great strategies. Transcript Lori: Hello, everybody. Welcome to today’s show. You’re listening to my podcast, possibly playing this back on a YouTube audio, or even […]
Karin Carr is from Savannah, Georgia. I’ve been getting a kick out of watching what she’s been doing with her YouTube channel. Video is important and underutilized.
I am now out there interviewing agents who are really rocking out a particular lead generation activity, a particular source. And today we are very fortunate to have Aaron Wittenstein from Westchester County, New York, who specializes in prospecting. Welcome to the show, Aaron.
Lori Ballen interviews John Verdeaux of the Holli McCray Team on his success with Instagram Stories. “We ran an ad for $25 for four days and got 5,000 views,128 clicks, and 12 registrations.”
Did you know that the average blog post takes about 2-3 hours to create, not including creating valuable pages you want to link the blog to, recording videos you would like to embed on the blog, optimization, etc.? It is recommended for the best results, to create the following blogs each month: 1 Real Estate […]
If you haven’t leveraged the power of video marketing, here’s what you need to know.
In this video, you’ll learn how to use set it and forget it automation via Zapier to post your real estate agent reviews from your website onto Facebook and other social channels – AUTOMATICALLY….
Real estate lead generation is the bread and butter of your business. Learn how, where, when to generate leads for your business success. ~ Lori Ballen Real Estate Lead Generation Real estate lead generation is the process by which you attract potential clients to your business. A real estate lead is a contact who has […]
Hello everybody, it is Lori Ballen here with Ballen Vegas, your Las Vegas and Henderson real estate team, and Ballen Brands, your digital marketing company, and real estate websites. I’m excited today to be here with Dan Kenney from Keller Williams in Chicago, and today we’re going to really hit hard on generating real estate leads […]
Once you know what your competition ranks for on the search engines, and which keywords bring them web traffic, you can steal some of it away. Here’s How… 1.) Go online and google ‘your city real estate’ or your ‘city homes’ or whatever your business is. 2.) Open that website in your browser, Copy the […]
Liz Abrams of Abrams Realty shares with Lori Ballen how she became the neighborhood export landing several real estate listings from the social network NextDoor. Interview with an NextDoor Expert Learn how to get real estate leads from other methods. Liz is co-founder and co-owner of Abrams Realty. She is a mom to 7 kids […]
Reed Wilson in Virginia closed 76 homes last year after only a short career in real estate (5 years). His 3 lead sources: Realtor.com, Google AdWords (serviced by my company Ballen Brands), and Referrals. In this audio interview, we talk to Reed Wilson from Richmond Virginia about how he closed 26 transactions last year from […]
In this video, Lori Ballen, CEO of [eafl id=”12705″ name=”Ballen Brands” text=”Ballen Brands”] and Lori Ballen Team Las Vegas (Real Estate) will show you to find and export your leads that come in from Facebook Leads Ads. After you watch the video, you might like to learn more about generating real estate leads online. Related Articles […]
Blogging for the first time home buyer is a smart use of your time, and resources. We know that first time home buyers are online, plugged in, and have questions. Where do people who have questions go? GOOGLE! And of course, you can also publish these blogs one social channels that also popular with this […]
Are you a real estate agent on the hunt for mobile apps? Are you intrigued by real estate apps that help you grow your business while streamlining your workload? Check out the following must-have iOS apps for real estate agents, but use caution. Your assistant just might throw their arms around you for making their job […]
Enjoy these reviews that have been left for Lori Ballen and her marketing company Ballen Brands. Click here to view the Lori Ballen Team Reviews. ⭐⭐⭐⭐⭐I have been following Lori for years through her ups and downs and she never ceases to amaze me. Her technology abilities and internet marketing skills are second to none […]
Not all IDX providers are created equal. The IDX provider you choose can influence the way your website looks and performs for lead generation, lead capture, and more. Find out why I chose the company called IDX Broker Platinum, and follow the comprehensive guide for making the most of your real estate agent website. **This post […]
The listing presentation is one of the top skills you can learn as a real estate agent. While there is more than one way to prepare, produce, and present your listing presentation, some of the basics will always Apply. Know your Market (Data), Know how to Price a Property to sell (Data, Product, Presentation, Scripts), […]
There are numerous ways to use YouTube for real estate. Growing your business through video marketing not only helps your search engine strategies and lead-generation but also helps build trust with viewers who can connect with you on what they perceive as a personal level. When you use YouTube for real estate, you have a […]
Facebook is continuously launching new features that make the social media network even more useful in your life. Recently, they added in a recommendation tool that can help you discover new events, places, services and things to do in the area all by calling upon the advice of your friends. Watch The Tutorial Facebook makes […]
If you are looking for an effective way to increase the number of leads you can generate for your business, creating the right Real Estate Landing Pages may be the best solution. Landing pages are often erroneously confused with main website pages. If done correctly, however, a landing page is actually a stand-alone page that […]
Learn SEO, Content Strategies, and Real Estate Websites
Are real estate Facebook Pages necessary? Have they lost their power? Are they even worth having anymore? Here’s the deal: Everyone’s on Facebook, right? Okay, not everyone, but there’s no disputing that Facebook is a social media giant that packs a powerful punch. Does that mean you should have a Facebook business page for your […]
Real Estate Internet Marketing Specialist for The Ballen Method Lori Ballen, creator and author of The Ballen Method to Internet marketing, created this profile. This is based on personal experience having had 3 years of various assistants working Internet marketing on the team. Description: The Internet marketing specialist is someone who enjoys creating content. […]
Thank You for Signing Up to Receive the “How to Build a Real Estate Team” eBook CLICK HERE to download your free eBook << Click HERE to return to the article Other Articles You May Enjoy: 43 Lessons You Wish You Would Have Learned in Real Estate School PDF to Print and Share […]
JOB PROFILE: ONLINE COMMUNITY MANAGER Primary Objective: To grow production by creating an online presence for a community building a strong (page one ranking) SEO based Hyperlocal website, implementing The Ballen Method, and maintaining and expanding the social media presence for the brand and community. Besides real estate rankings, the goal for this site is […]
A “stealth site” is a website whose intention is to deliver one specific page (usually a landing page) of highly optimized content to a user, based on their searches. It attempts to filter out overly spammy information and deliver only the relevant keyword-rich content the searcher is looking for. This is sometimes known as “cloaking” […]
Online Marketing Definitions: A landing page is the area of a specific website obtained by clicking a hyperlink on another web page. This is typically the website’s home page. For Example, the consumer clicks on www.ballengrouphomes.com which is the home page for a Las Vegas Real Estate Site. He then clicks on the Seller Tab which takes him […]
Algorithm: a process or set of rules to be followed in calculations or other problem-solving operations, especially by a computer. How does a website rise to the top of a search? Search engines work by collecting information from the content of every single page, video and image on the Internet. Then, that content is ranked […]
Why Google Alerts? Google alerts can be very helpful for keeping yourself informed about what is happening on the web that interests you. Examples: – Set up a Google Alert around YOUR name. See what Google picks up about you – Measure keyword search strings you use to measure your internet lead generation methods […]
You may not be familiar with Lori Ballen, Ballen Brands, or The Ballen Method – but I’m almost certain one of your respected professional peers is. Someone you know likely knows my name. Talk to your associates, your friends in real estate, and ask what they know about the Ballen name. I’m confident you’ll be […]